Ep. 367 How TV and Radio Still Work to Market Your Practice with Dr. Aaron Kovaleski

Ep. 367 How TV and Radio Still Work to Market Your Practice with Dr. Aaron Kovaleski

In this episode, host Dr. Aaron Fritts interviews Dr. Aaron Kovaleski on good old-fashioned TV and radio marketing. Aaron is an interventional radiologist and founder of Endovascular Consultants of Colorado, who has found success in using tried and true methods of advertising to grow his practice. --- CHECK OUT OUR SPONSOR Philips SymphonySuite https://www.philips.com/symphonysuite --- EARN CME Reflect on how this Podcast applies to your day-to-day and earn free AMA PRA Category 1 CMEs: https://earnc.me/pL6Ay0 --- SHOW NOTES We begin with Aaron’s initial dive into marketing, tips that he learned, and surprising discoveries during this endeavor. He discusses differences between TV and radio advertising and ideal promotions to run through each medium. He also notes the importance of supplementing these strategies with a physical presence. Aaron also shares advice for building a marketing budget. He breaks down categories and percentage of funds invested towards his OBL’s TV and radio outreach. Aaron then speaks on how his practice measures the success of their efforts through analytics provided to them by TV and radio stations and CRM technology. We also discuss the time investment and step-by-step approaches for newer OBLs that are new to marketing outreach. We conclude this episode with future directions for marketing and a shoutout for next year’s Outpatient Endovascular and Interventional Society (OEIS) Annual Meeting in Las Vegas (April 25th-27th, 2024), which will have a dedicated session on marketing and practice building led by Aaron. --- RESOURCES Outpatient Endovascular and Interventional Society (OEIS) Annual 2024 Meeting: https://oeisweb.com/meetings/2024-annual-meeting/

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(674)

Ep. 665 Advanced Strategies for Targeted Bone Biopsies with Dr. Peter C. Thurlow

Ep. 665 Advanced Strategies for Targeted Bone Biopsies with Dr. Peter C. Thurlow

A bone biopsy can reach the target and still miss the diagnosis. In this episode of the BackTable Podcast, host Dr. Neil Jain is joined by Dr. Peter Thurlow to discuss how lesion selection, imaging re...

21 Juli 0s

Ep. 664 Understanding Genicular Artery Embolization for Knee Osteoarthritis with Dr. Peter Minko

Ep. 664 Understanding Genicular Artery Embolization for Knee Osteoarthritis with Dr. Peter Minko

Genicular artery embolization (GAE) continues to gain traction worldwide, but is the evidence catching up to the hype? In this episode of BackTable Bone and Sports Podcast, host Dr. Kavi Krishnasamy w...

17 Juli 1h 42min

Ep. 663 Advancements in Tibial Artery Stenting & Scaffolding with Dr. Sahil Parikh

Ep. 663 Advancements in Tibial Artery Stenting & Scaffolding with Dr. Sahil Parikh

What is the emerging role of bioresorbable scaffolds in treating tibial artery disease, and how do they compare with traditional stenting and drug delivery approaches? In this episode of the BackTable...

14 Juli 54min

Ep. 662 Pathways to Interventional Radiology: ESIR vs. Integrated Dr. John Cieslak

Ep. 662 Pathways to Interventional Radiology: ESIR vs. Integrated Dr. John Cieslak

With multiple training pathways, how can you determine which is the right choice for your career and clinical goals? In this episode of BackTable Podcast, Dr. Neil Jain sits down with interventional r...

10 Juli 39min

Ep. 661 Practical Strategies for Advanced Embolization Techniques with Dr. Harris Chengazi

Ep. 661 Practical Strategies for Advanced Embolization Techniques with Dr. Harris Chengazi

As endovascular technologies evolve, how are IRs maximizing control while minimizing metal in modern venous embolization? In this episode of the BackTable Podcast, Dr. Harris Chengazi joins host Dr. S...

7 Juli 44min

Ep. 660 Techniques & Outcomes of Portal Vein Embolization with Dr. David C. Madoff

Ep. 660 Techniques & Outcomes of Portal Vein Embolization with Dr. David C. Madoff

How is portal vein embolization (PVE) pushing the boundaries of liver tumor resectability, and what does it take to induce hypertrophy without compromising the remnant liver? In this episode of the Ba...

3 Juli 59min

Ep. 659 Combination Therapy for Hepatocellular Carcinoma with Dr. Beau Toskich and Dr. Lingling Du

Ep. 659 Combination Therapy for Hepatocellular Carcinoma with Dr. Beau Toskich and Dr. Lingling Du

How do you safely combine locoregional and systemic therapies to treat hepatocellular carcinoma (HCC) when traditional guidelines suggest your hands are tied? In this episode of the 2026 HCC Creator W...

30 Juni 44min

Ep. 658 Expeditionary Interventional Radiology: Innovations in Military Medicine with Dr. Jonathon Schutt and Dr. John Pavlus

Ep. 658 Expeditionary Interventional Radiology: Innovations in Military Medicine with Dr. Jonathon Schutt and Dr. John Pavlus

How will expeditionary IR adapt and advance to meet the challenges of the next generation of combat operations? In this episode of the Backtable Podcast, host Dr. Ally Baheti speaks with Air Force IR ...

26 Juni 44min

Populärt inom Utbildning

historiepodden-se
det-skaver
rss-bara-en-till-om-missbruk-medberoende-2
harrisons-dramatiska-historia
not-fanny-anymore
nu-blir-det-historia
rss-viktmedicinpodden
johannes-hansen-podcast
allt-du-velat-veta
sex-pa-riktigt-med-marika-smith
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-basta-livet
sa-in-i-sjalen
rss-traningsklubben
i-vantan-pa-katastrofen
sektledare
vi-gar-till-historien
rss-max-tant-med-max-villman
henry-laser-wikipedia
rss-sjalsligt-avkladd