Getting Started with Jobs-to-be-Done: Understanding the Lingo, Interviewing Customers, and more
In this episode, Mike Belsito sits down with Bob Moesta, one of the early pioneers of the Jobs to Be Done framework, to dive deep into what Jobs to Be Done is all about. Bob shares his wealth of knowl...
20 Juni 202437min
Timeless Advice for Product Managers Working in Tech
In this episode, longtime former Google product leader and current Executive Coach to Product Leaders, Ken Norton, shares his wisdom and insights, offering guidance that is essential for anyone workin...
13 Juni 202434min
The Origin Story of DoWhatWorks and its SaaS Experimentation Engine
In this episode, we hear the origin story of DoWhatWorks from it's Co-Founder and CEO, Andres Glusman. The conversation unravels the journey from initial struggles to pivotal moments of success, illus...
6 Juni 202438min
The Inside Story: TurboTax PersonalPro's Initial Failure
In November 2014, Brian Crofts prepared for a crucial meeting with two top-level executives at Intuit. One was CeCe Morken, his boss, overseeing Intuit’s Professional Tax (ProTax) business—a $422 mill...
25 Apr 202422min
Building Pendo: The Early Struggles & Eventual Strategy for Success
You will be treated to the fascinating beginnings of Pendo, a product experience platform company now valued at over two and a half billion dollars. We'll highlight Pendo's growth from an initial spon...
18 Apr 202441min
Product Market Fit: A Deep Dive
In this episode of Rocketship.fm, hosts Michael Sacca and Mike Belsito take listeners through an in-depth examination of the pivotal business concept known as product market fit. They begin by acknowl...
16 Apr 202430min
TikTok on the Chopping Block: The TikTok Controversy in the United States
Are you keeping up with the TikTok saga? The tides are shifting yet again, and this time the app faces a significant crossroad in the United States. Join us on the latest episode of Rocketship.fm as w...
5 Apr 202426min
The Sprig Journey to Product Market Fit plus Tech Industry Insights
In this episode, Michael Sacca and Michael Belsito drop some major news before diving into the latest developments in the AI space. They discuss the tempered expectations surrounding generative AI and...
1 Apr 202427min
