The Steve Harvey Morning Show3 Sep 2024

Financial Motivator: Using social media effectively, know YOUR business strengths and product marketing.

Two-time Emmy and three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stephanie Stuckey. The Chair of Stuckey’s. A pecan snack and candy company based in Wrens, GA. She is also the author of “Unstuck: Reviving an American Icon.” Stuckey’s growth lies in their partnership with almost 5,000 retailers nationwide that sell their delicious pecan snacks and candies.

Questions About the Company’s History and Legacy:

Stuckey's has such a rich history. Can you share what initially inspired the rebirth of the brand after all these years?
How does social media on LinkedIn work?
The Power of Marketing and Branding.
What strategies did you implement to turn Stuckey’s around and bring it back to the forefront of the market?
Acquiring a pecan manufacturing facility was a major step. How has owning this facility impacted your product offerings and business growth?
What role does innovation play in the resurgence of Stuckey’s, especially in terms of product development and marketing?

Questions About Branding and Marketing:

Stuckey’s is known for its nostalgic appeal. How do you balance honoring that nostalgia while also appealing to modern consumers?
How important has social media and digital marketing been in the rebirth of Stuckey’s?

Questions About Leadership and Vision:

What’s your long-term vision for Stuckey’s, and how do you plan to continue the momentum you’ve built?
What advice would you give to other entrepreneurs wanting to start their own business?

Questions About Partnerships and Community:

How have partnerships with retailers and other brands contributed to the comeback of Stuckey’s?
Stuckey’s has deep roots in Georgia. How important has the local community been in your company’s resurgence?
Can you share any upcoming collaborations or new product launches that will be part of Stuckey’s comeback story?

It all started with a borrowed Model A Ford and a $35 loan

With that, W.S. “Sylvester” Stuckey, Sr. founded Stuckey’s as a roadside pecan stand along Highway 23 in Eastman, GA in 1937. With that Ford that he retrofitted to haul pecans and the loan (from his grandmother), W.S. drove around the countryside and bought pecans from local farmers to sell at his stand, along with local honey and souvenirs. His wife, Ethel, added her delicious homemade candies – southern delicacies like pralines, Divinities, and our iconic Pecan Log Rolls.

Through grit and determination, the Stuckeys grew the stores from these humble beginnings to a roadside empire. At its peak in the 1960s, the little pecan company had become an integral part of the American road trip. It boasted 368 stores in over 30 states, each offering kitschy souvenirs, clean restrooms, Texaco gas, and of course, our famous candies.

Stuckey’s also owned a candy plant in Eastman to allow for larger production of sweet treats, a trucking company, and a sign company that produced the 4,000 Stuckey’s billboards that dotted America’s highways. Stuckey’s merged with Pet Milk Co. in 1964 to add capacity and capital for the company to grow.

Decline and Rebound

W.S. Stuckey, Sr. died in 1977, the same year that Illinois Central Industries, a Chicago conglomerate, bought Pet Milk Co., and they began to close Stuckey’s stores across the country. Stuckey’s fell into a decline until 1984 when W.S. “Billy” Stuckey, Jr., son of the founder and a five-term Congressman from the 8th District of Georgia, acquired Stuckey’s and began to turn the company around.

Under Billy’s helm, the Stuckey’s Express concept – or a store within a store – was launched, and the company expanded to over 115 franchises in 17 states. The Eastman candy plant continued operations by a third-party contractor but was shuttered in 2009 during the Recession, although Stuckey’s branded candies continued to be produced by outside vendors.

In November of 2019, Ethel “Stephanie” Stuckey, Billy’s daughter, took over as CEO of Stuckey’s. In August of 2020, Stuckey’s acquired Front Porch Pecans, a pecan snack company that sells to domestic and foreign markets, including grocery channels in the Southeast U.S. With this merger, Stuckey’s gained management support with R.G. Lamar as new President to run Stuckey’s with Stephanie.

In January of 2021, Stephanie and R.G. acquired a pecan manufacturing facility in Wrens, Georgia to drive growth of the company through snack and candy making. Later that year, they added a third equity owner, Ted Wright, a marketing professional based in Atlanta.

Today, Stuckey’s is making a comeback, thanks to reinventing the brand as a pecan snack and candy company. They are once again making the delicious products that Ethel first made in her country kitchen, and Sylvester sold at his roadside stand. There are still 13 original blue roof Stuckey’s stores in operation. These stores are not owned or operated by the parent corporation but are licensed to sell our products and remain an important part of our past and story.

Stuckey’s growth lies in our partnership with almost 5,000 retailers nationwide, including Hobby Lobby, Bealls, Ingles, Wawa, TravelCenters of America, and others, that sell our delicious pecan snacks and candies. The company also maintains an online store, a fundraising business, and a corporate gift program.

In August of 2022, R.G. Lamar, Jr. transitioned to the role of CEO, and Stephanie Stuckey assumed the role of Chair. They continue to run the day-to-day operations of Stuckey’s, with R.G. driving internal growth and Stephanie being the external face of the brand. From a humble pecan stand to a nationwide brand, the future looks bright for Stuckey’s.

Look for our products soon in a store near you — and be part of our comeback journey! #SHMS, #STRAW, #BEST

Support the show: https://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Upptäck Premium

Prova 14 dagar kostnadsfritt

Skaffa Premium

Avsnitt(3931)

Brand Building: A full-time attorney's bakery started in his home kitchen and now ships desserts nationwide.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Monty Garside. A full-time attorney turned baker and founder of Confectionist Bakery. Here are some key highlights from the episode: 🎙️ Guest Background Monty Garside is a practicing attorney with over 20 years of experience in litigation. He founded Confectionist Bakery in honor of his grandmother, Ruth Ilene Burns Garside. The bakery started in his home kitchen and now ships desserts nationwide. 🍰 Bakery Journey Inspired by nostalgia and family traditions, Monty began baking after his grandmother passed away. His first successful cake was a pound cake that tasted exactly like his grandmother’s. He was encouraged to start a business by a client who was the daughter of a professional baker. 🧁 Products & Flavors Specializes in cheesecakes, pound cakes, layer cakes, and pies. Unique flavors include: Peach Cobbler Pound Cake Amaretto Pound Cake Banana Pudding Layer Cake Sweet Potato Pound Cake 🚚 Shipping & Operations Operates out of a commercial kitchen in Atlanta. Cakes are wrapped and frozen for freshness and shipped nationwide. Orders typically take 2 days to process and 3–5 days for delivery. 💡 Business Insights Challenges included pricing products appropriately and managing holiday demand. Emphasizes the importance of: Quality product Excellent customer service Knowing your target audience Target customers are busy professionals who appreciate homemade, Southern-style desserts but lack the time or skill to make them. 📈 Advice for Entrepreneurs Don’t be afraid to try something new. Control what you can—especially product quality and customer service. Trust yourself through the ups and downs. #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

15 Juli 202528min

FULL SHOW: The Pastors, Sista O'Dell, Strawberry Letter - Stuck Between A Brother & Sister - 07.14.25

14 Juli 20251h 32min

FULL SHOW: Overpaid By $400K, Strawberry Letter - My Ma Vs My Wife - 07.11.25

11 Juli 20251h 32min

Uplift: Encourages people to ask themselves deep, reflective questions to uncover their true purpose.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Cicone Prince. An international motivational speaker, award-winning author, and personal development strategist. The conversation explores Cicone’s journey from graphic designer to motivational leader, his TEDx experience, and his mission to help people discover their inner value and purpose. 🧑🏾‍💼 About Cicone Prince Founder of CiconePrince.com International motivational speaker and TEDx presenter Author of “Heal: Help Elevate and Learn – A Guide to Healing Your Inner Child” Host of a podcast focused on inner child healing and personal growth Former graphic designer turned personal development strategist 💡 Key Themes & Takeaways 📘 Personal Development & Inner Healing Cicone emphasizes the importance of healing inner child trauma to unlock personal growth. His book and podcast aim to start conversations around emotional healing and self-awareness. Encourages people to ask themselves deep, reflective questions to uncover their true purpose. 🧭 Purpose & Motivation Known for the phrase: “We make motivation personal by introducing you to yourself.” Believes everyone has a unique gift meant to serve others, not just themselves. Helps individuals identify what they do effortlessly that brings joy and impact. 🎤 Speaking & Impact Uses storytelling and emotional connection to inspire audiences. Aims to leave people talking about themselves and their potential, not just about him. Delivered a powerful TEDx talk and speaks internationally, including upcoming engagements in Kenya. 📚 Books & Recognition Author of “Are You Climbing the Wrong Mountain?” and “Heal.” “Heal” won an International Impact Book Award. His work bridges personal development and mental health awareness. 🌍 Vision for the Future Aspires to become a household name in personal development. Plans to expand his reach through national platforms and continued international speaking. Seeks to collaborate with mental health professionals to deepen the impact of his message. 🌟 Special Recognition Regular guest on Money Making Conversations Masterclass Recognized for his authenticity, emotional intelligence, and ability to inspire action #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

10 Juli 202528min

FULL SHOW: Steve Harvey Talks Celebrity Family Feud, Strawberry Letter - I Didn't Know My Wife Hates Me - 07.10.25

10 Juli 20251h 32min

FULL SHOW: Flying With Steve Harvey, Strawberry Letter - Men Have Intuition Too - 07.09.25

9 Juli 20251h 32min

FULL SHOW: Steve Harvey's Vacation Stories, Strawberry Letter - Why Is Our Friendship Confusing To Him - 07.08.25

8 Juli 20251h 32min

Brand Building: Seeks to empower more professionals, especially those affected by layoffs, with tools for career resilience.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Katrice Miller. A nationally recognized labor relations expert and career coach. The conversation explores her journey from federal government service to corporate leadership, her insights on labor law, personal branding, and how individuals can navigate layoffs, negotiate salaries, and build resilient careers. 👩🏾‍💼 About Katrice Miller Labor Relations Counsel at Starbucks Former Director of HR Compliance at Microsoft Over 25 years of experience in labor relations across government and corporate sectors Founder of CorporateWinners.com, a career and business coaching platform Former federal employee with the U.S. Department of Labor 💡 Key Themes & Takeaways⚖️ Labor Relations vs. Human Resources Labor relations focuses on compliance with labor laws and maintaining fair employer-employee relationships HR is broader, covering benefits, PTO, and general employee support Emphasizes proactive compliance and consistency in workplace practices 📉 Layoffs & Downsizing Advocates for transparency and consistency during layoffs Encourages employers to treat employees with dignity and follow both legal and internal policies Advises employees to separate their identity from their job and focus on personal brand resilience 💼 Personal Branding & LinkedIn Personal brand should reflect your value, not just your job title LinkedIn is a powerful tool for visibility, networking, and showcasing skills Encourages employees to build their brand even if their current job doesn’t align with their long-term goals 💰 Salary Negotiation & Career Growth Keep a running file of accomplishments to support salary discussions Always counteroffer with research-based reasoning Negotiation is a conversation, not a confrontation 🎯 Coaching & Empowerment Offers affordable coaching programs launching July 1 via CorporateWinners.com Focuses on helping clients build sustainable careers, not just find jobs Provides templates, interview prep, and 24/7 support for job seekers 🧠 Mindset & Motivation Encourages clarity, confidence, courage, and calm during career transitions Advises against panic-driven job applications Promotes self-assessment and strategic pivots for those unhappy in their current roles 🌐 Vision for the Future Aims to scale her coaching impact through online programs Seeks to empower more professionals, especially those affected by layoffs, with tools for career resilience #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

8 Juli 202528min

Allt en och samma app

Lyssna på dina favoritpoddar och ljudböcker på ett och samma ställe.

Noga utvalt innehåll

Njut av handplockade tips som passar din smak – utan ändlöst scrollande.

Fortsätt när du vill

Fortsätt lyssna där du slutade – även offline.

Premium

99 kr/ månad

Tillgång till alla Premium-poddar
Reklamfritt premium-innehåll
Avsluta när du vill

Prova 14 dagar gratis

Premium

129 kr/ månad

Tillgång till alla Premium-poddar
Reklamfritt premium-innehåll
Avsluta när du vill
Ett extra konto

Prova 14 dagar gratis

Populärt inom Komedi

Berättelserna och rösterna du älskar att lyssna på

Obegränsad lyssning på alla dina favoritpoddar och ljudböcker

Upptäck Premium