Entrepreneur: Afro Unicorn was discovered on social media and has generated over 20 million in total sales in 5 yrs.
The Steve Harvey Morning Show9 Sep 2024

Entrepreneur: Afro Unicorn was discovered on social media and has generated over 20 million in total sales in 5 yrs.

Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed April Showers.

Founder of Afro Unicorn, joins Money Making Conversations Masterclass to share how she built the first Black woman-owned, fully licensed character brand in major retail. With over $20 million in sales, Afro Unicorn celebrates diversity and empowers women and children of color.

🔑 Key Themes & Highlights

  1. Origins of Afro Unicorn

    • April was inspired by a friend's repeated reference to her as a "unicorn," highlighting her extraordinary ability to balance multiple businesses and raise two children.
    • Noticing existing unicorn imagery lacked representation, she created Afro Unicorn to uplift young girls of color.

  2. Challenges & Early Growth

    • Despite facing personal hardships—including her son's hospitalization and several family losses—April remained committed to her mission.
    • Her persistence led to a viral moment where a young girl wearing an Afro Unicorn shirt caught Walmart’s attention, resulting in a licensing deal.

  3. Licensing & Expansion

    • Instead of manufacturing herself, April strategically partnered with licensees to distribute Afro Unicorn merchandise.
    • Within a year, she secured 45+ licensing agreements, expanding into books, bedding, hair care, party supplies, and more.

  4. Business Strategy & Advice

    • Trademarking Afro Unicorn early, hiring an accountant and lawyer, and writing a business plan were critical to her success.
    • She advises entrepreneurs to visualize success, stay consistent, and never quit.

  5. Future Plans

    • April is developing Miss April’s Crown, an animated series teaching young entrepreneurs business skills through affirmations and mentorship.

📘 About the Brand
Afro Unicorn is available at major retailers, including Walmart, Target, and Amazon.

#BEST

#STRAW

#SHMS

Support the show: https://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Avsnitt(3931)

Actress Holly Robinson Peete Pushes Fashion Forward

Actress Holly Robinson Peete Pushes Fashion Forward

Actress Holly Robinson Peete stops by to school us on her new HRP clothing line, she gives us an update on her HollyRod Foundation, and she breaks down the importance of having multiple revenue streams.Money Making Conversations is a weekly podcast hosted by Emmy Award winning TV producer and the Architect who developed the Steve Harvey Global Media Brand, Rushion McDonald. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

3 Aug 201716min

Attorney Benjamin Crump Fights For Your Rights

Attorney Benjamin Crump Fights For Your Rights

Benjamin Crump, Esq. joined the show today to not only talk about the amazing work that he's been celebrated for as an outstanding civil rights attorney, but he talks about our upcoming TV One series “Evidence of Innocence,” and other money making creative projects that helps compliment his brand.Money Making Conversations is a weekly podcast hosted by Emmy Award winning TV producer and the Architect who developed the Steve Harvey Global Media Brand, Rushion McDonald. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

3 Aug 201714min

Eugene and Steve Have a Therapy Session - 08.03.17

Eugene and Steve Have a Therapy Session - 08.03.17

Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

3 Aug 20171h 40min

ESPN's Stephen A. Smith Talks Sports, Business and Acting

ESPN's Stephen A. Smith Talks Sports, Business and Acting

ESPN’s First Take featured commentator Stephen A. Smith stops by the show to discuss the latest in sports, how he makes his money, and what acting life is like on General Hospital.Money Making Conversations is a weekly podcast hosted by Emmy Award winning TV producer and the Architect who developed the Steve Harvey Global Media Brand, Rushion McDonald. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

3 Aug 201723min

Olympic Legend Carl Lewis Still Goes For the Gold

Olympic Legend Carl Lewis Still Goes For the Gold

Y’all ready to hear from THE Carl Lewis?! I'm proud to have had this legendary track and field Olympian on air with for Money Making Conversations. Learn about The Perfect Method, Carl's proven step-by-step program to help runners achieve their goals. Money Making Conversations is a weekly podcast hosted by Emmy Award winning TV producer and the Architect who developed the Steve Harvey Global Media Brand, Rushion McDonald. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

3 Aug 201725min

The Fabulous Dramatics Steve and J. Anthony Brown - 08.01.17

The Fabulous Dramatics Steve and J. Anthony Brown - 08.01.17

Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

1 Aug 20171h 40min

Happy Birthday Shirley and Championship Team - 07.28.17

Happy Birthday Shirley and Championship Team - 07.28.17

Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

1 Aug 20171h 38min

Eric Thomas, Ed Gordon & Kenny 'Babyface' Edmonds (Full Episode)

Eric Thomas, Ed Gordon & Kenny 'Babyface' Edmonds (Full Episode)

Who's ready for Money Making Conversations?! I’ve got Eric Thomas, Ed Gordon, and Kenny "Babyface" Edmonds here to share their success stories. My “Faith and Business” series is going to leave you feelin' inspired! #AskMMCMoney Making Conversations is a weekly podcast hosted by Emmy Award winning TV producer and the Architect who developed the Steve Harvey Global Media Brand, Rushion McDonald. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldLearn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

1 Aug 20171h 35min

Populärt inom Komedi

mellan-himmel-och-jord-med-jlc
den-som-skrattar-forlorar-podcast-2
jocke-jonna-sanningen-maste-fram
ursakta
hogt-i-tak-2
mardromsgasten
filip-fredrik-svarar
alex-sigges-podcast
skaringer-nessvold
alla-goda-ting-ar-tre
rss-vafalls
killradet
filip-fredrik-podcast
kafferepet
rss-vastgotapodden
da-ar-vi-igang
flashback-forever
hor-har
wahlgren-wistam
rss-alla-goda-ting-ar-tre