179: Your Marketing Audit Checklist

179: Your Marketing Audit Checklist

I'm not going to get long-winded here, friends. This is THE process I use with every new client here at MKM to ensure that all the marketing foundations are in place for every business I am in touch with: a marketing audit. In today's episode, you'll hear the steps I take to make sure all my clients' marketing is consistent and driving potential clients and customers in the right direction. We're auditing: 1. Your Social Media Footprint 2. Your Website 3. Your Physical Marketing Don't forget: Share this podcast, leave a review and help your business besties with their marketing too! Bonus: get my marketing audit checklist in a handy-dandy printable PDF here: https://mkm.myflodesk.com/auditchecklist More from Molly:

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Avsnitt(298)

Sunk Costs, Small Town Opinions, and Starting Anyway: Finding a Better Way to Build

Sunk Costs, Small Town Opinions, and Starting Anyway: Finding a Better Way to Build

CHS Class of 2005. I had a plan, and if I'm being honest, it wasn't really mine. It was THE plan we were all given at that time. Get the degree, get the good job (the one with the benefits), stay unti...

14 Okt 27min

Small Business Burnout: 7 Lessons from the Thing That Makes Me Zero Dollars

Small Business Burnout: 7 Lessons from the Thing That Makes Me Zero Dollars

Picture me on a Saturday night at the end of August: a wig with flips I can only describe as aggressive, a fake mustache I've sweat off more times than I can count, and a hanky in my back pocket assig...

7 Okt 23min

Bonus: How to Measure Nonprofit Impact When the Work Is Relational (Moms Connect Dubuque)

Bonus: How to Measure Nonprofit Impact When the Work Is Relational (Moms Connect Dubuque)

We stopped recording...and then kept talking. (As one does.) In this bonus clip from my conversation with Kristina Heinzen and Gina Martin, co-founders of Moms Connect Dubuque, we get into a question ...

5 Okt 4min

How Two Foster Moms Built a Nonprofit to Keep Families Together: The Moms Connect Dubuque Story

How Two Foster Moms Built a Nonprofit to Keep Families Together: The Moms Connect Dubuque Story

I'll pull back the curtain a little: I walked into this interview with my questions prepped, sent, and tidy. Then Kristina Heinzen and Gina Martin answered the very first one and the whole conversatio...

30 Sep 51min

Every Ballot, Every Deed, Every Dollar: What Your County Auditor Actually Does

Every Ballot, Every Deed, Every Dollar: What Your County Auditor Actually Does

You probably couldn't tell me what your county auditor actually does. I couldn't either, until I sat down with Whitney Hein. Whitney is the Jones County Auditor and Commissioner of Elections, and by t...

23 Sep 52min

Using AI Without Losing Your Voice

Using AI Without Losing Your Voice

Okay, let's just say the thing out loud: You've seen the captions that sound like a robot wrote them.  You've seen the flyers that look like every other flyer on the internet this month. Maybe you've ...

16 Sep 24min

How to Start a Podcast for Your Business: My Real 7-Step Process

How to Start a Podcast for Your Business: My Real 7-Step Process

Somebody pulls me aside about once a week now and says some version of the same thing: I've been thinking about starting a podcast. It happens in client sessions, at conference tables, in DMs from peo...

9 Sep 26min

The Worst Business Plan I Ever Made

The Worst Business Plan I Ever Made

Back in 2022, I had a marker board covered edge to edge with ideas. I'd write a launch date right next to each one, feel the rush of excitement, and sprint at it with everything I had. And then somewh...

2 Sep 25min

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