Special Episode - Seth Godin Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know

Special Episode - Seth Godin Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know

Today, we're bringing you a special episode—a conversation with marketing legend Seth Godin. Eric Siu sits down with Seth to talk about the power of storytelling, the importance of long-term thinking in business, and why books still matter. This conversation will inspire you to think bigger and aim higher. Watch the full interview here. Get a copy of Seth Godin's newest book: "This is Strategy." Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Understanding Modern Marketing Misconceptions (02:52) The Philosophy of Strategy (05:47) The Importance of Focus in Marketing (09:04) Games and Infinite Play in Business (11:57) Empathy and Its Role in Strategy (14:47) Navigating Systems in Business (18:05) The Power of Time in Strategy (21:00) Generosity and Authenticity in Business (23:50) The Strategy Behind Book Publishing (29:10) The Journey of Writing and Its Impact (31:35) The Birth of Email Marketing (35:48) The Importance of Focus in Business (39:55) Understanding Long-Term Games (43:45) The Transformative Power of AI (48:34) Education and the Need for Change Agents (49:58) Mastering the Art of Storytelling (53:50) The Balance Between Hustle and Patience Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

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In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenue ...

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In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platform...

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How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand?

In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of ...

26 Aug 202520min

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In this episode #3028, Eric Siu and Neil Patel discuss how interest rates, advertising budgets, and private equity shape marketing strategies. They critique the course-selling industry and break down ...

25 Aug 202534min

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AI Is Changing the Workplace, Agency Reality Check, Cold Emails That Work, and Marketing’s New Price Tag

In this episode #3027, Eric Siu and Neil Patel discuss the future of work and how technology is reshaping industries, from gaming in education to the evolving role of doctors. They also dive into SaaS...

21 Aug 202522min

The Truth About Personal Brands, $236K to Manage a CEO, LinkedIn vs. X, and AI’s Biggest Shift

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In this episode #3026, Eric Siu and Neil Patel discuss the growing importance of personal branding and building distribution in today’s media landscape. They cover the challenges of starting a media c...

20 Aug 202520min

You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup

You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup

In this episode #3025, Eric Siu and Neil Patel highlight why audience influence matters more than follower counts, how market competition shapes strategy, and the pros and cons of performance-based de...

19 Aug 202523min

Easiest Way to Grow Your LinkedIn Following as an Entrepreneur (But Should You Do It?)

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In this episode #3024, Eric Siu and Neil Patel discuss how to grow a LinkedIn following through strategies like using controversial content, staying authentic, and embracing multi-channel marketing. T...

18 Aug 202521min

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