How to Structure Your Copy for Every Project (Episode 137)
When you are approaching a project and have a blank page in front of you it can be overwhelming, so starting with a jumping off point for your project is key. The creative brief will act as a roadmap for the project. In this episode Nicki and Kate discuss how to best use that roadmap and what tools CCA students have best convey the message and achieve the goal that has been laid out for them. --------------- Mentioned on this Episode Ep. 70: Tips for Tackling Blank Page Syndrome --------------- Get Free Copywriting Training here
28 Juni 202332min
Copywriting Transformed Her Quality of Life - Amy's Story (Episode 136)
Before joining the Comprehensive Copywriting Academy, Amy had tried numerous jobs. But she hadn't found the one that made work-life balance actually achievable. She wanted to earn the income she needed for her family, but her far bigger goals were having a job where she was able to relax and control her own day. Listen in to hear Amy's story, including her advice for introverts, as well as tips for combatting resistance and reaching your goals. --------------- Mentioned In This Episode: Amy's Portfolio --------------- Get Free Copywriting Training here
21 Juni 202338min
Laser Coaching: How Do I Find Clients for Freelancing?
On today’s Laser Coaching call we hear Nicki and Kate meet with a CCA student who is wondering “What’s next?” and where to focus her energy. She is ready to start to start pitching but unsure of the best way to do that, and how the follow up process to pitching works! Listen in to this info packed coaching call for tips and info on how to find your freelance clients! --------------- Get Free Copywriting Training here
16 Juni 202317min
Are Portfolio Schools Worth It? (Episode 135)
Portfolio schools are most often two year programs that teach writers to build their portfolio. They pair students with designers to work together to create and curate pieces for your portfolio. While this may sounds great, there are also drawbacks. In this episode Nicki and Kate break down the pros and cons of portfolio school, what it really means to get a certificate at the end, and how to discern if portfolio school is the right decision for you! --------------- Mentioned In This Episode Ep. 18: How Do You Write a Spec Ad? --------------- Get Free Copywriting Training here
14 Juni 202322min
Keep Copywriting Fun: 3 Must-Implement Business Boundaries (Episode 134)
Copywriting is a super fun career. But, occasionally, you’ll notice you have no time in your schedule, you’re super stressed, and you’re wondering what happened to the “fun.” Sound familiar? It’s very likely you’re moving your business boundaries—or you never implemented them in the first place. Nicki and Kate dig in to business rules you need to create in three areas: your no lower than rate, your OOO rules, and your game plan for celebrating wins big and small. --------------- Get Free Copywriting Training here
7 Juni 202330min
Are You Giving Off Any of These Copywriter Red Flags? (Episode 133)
Sometimes when you’re new, you might be nervous that your clients can tell that you’re inexperienced. In this episode, Nicki and Kate dig into how self-doubt might creep into client interactions and other red flags that make it obvious that you’re a newbie—like mixing content and copy to being paid by the word. You’ll leave this episode with the tools to always put your best foot forward with prospective clients. --------------- Mentioned in this Episode: Episode 3: What’s the Difference Between Copy and Content? --------------- Get Free Copywriting Training here
31 Maj 202331min
Using Copywriting to Build a Second Business - Karen's Story (Episode 132)
On today’s episode our hosts interview Karen, a CCA student, homeschooling mother of children with autism and a new business owner! They discuss her road to copywriting and what her new career has brought her family. Karen has found incredible success as a copywriter and credits it to the CCA. She is now starting her own business while working part time as a copywriter. --------------- Mentioned In This Episode Karen’s PortfolioOut of Your Ordinary --------------- Get Free Copywriting Training here
24 Maj 202323min
Can You Make $10,000 Month with Copywriting? (Episode 131)
As a freelance copywriter, you have to respect yourself enough to claim the rates you should be working for. Growing your copywriting career to a five-figure-a-month business is entirely possible. Not only is it possible, but it’s probable, if you follow some specific steps to grow your copywriting business. In today’s episode, Nicki and Kate discuss rates, tracking time, retaining current clients, and pitching as well as the importance of knowing your value as ways to help you achieve the financial success you deserve! -------------- Mentioned on this Episode Ep. 42: How Copywriters Can Negotiate with Confidence – with Susie TomenchokEp. 104: Biggest Copywriting Mistakes in Our Careers --------------- Get Free Copywriting Training here
17 Maj 202334min
