E211 - Joe Dunnigan from ALT Sports Data

E211 - Joe Dunnigan from ALT Sports Data

On this episode of the Business of Betting Podcast, Jason is joined by Joe Dunnigan from ALT Sports Data.

Hear them discuss:

01:22 - The genesis of ALT Sports Data, and the problem they set out to solve in the market

05:25 - Why alternative sports don't historically have a culture of betting despite their popularity

07:21 - The target customer persona for betting on alternative sports

09:12 - How alternative sports are segmented, and which are the most popular ones

13:15 - Why ALT Sports Data is securing official data rights instead of aggregating data themselves

16:25 - Why they are building an owned B2C media platform in addition to provisioning odds on a B2B basis

17:29 - Funding background and team composition of ALT Sports Data

19:36 - The future of the relationship between data rights holders and sportsbook operators, and the sustainability of the existing model

23:47 - The appeal of live sports content with younger generations and demographics

26:07 - Being an entrepreneur in the later career stage, and the benefits that brings

29:15 - Focusing on a niche versus being everything to everybody

31:08 - What Joe wants to be when he grows up

⚡️ Follow BoB on Twitter/X

⚡️ Follow Jason on Twitter/X

⚡️ Apply to be a guest here

---

This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

Hosted on Acast. See acast.com/privacy for more information.

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E271 - Zaire Williams from Exclusive

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26 Dec 202530min

E270 - Roxy Roxborough

E270 - Roxy Roxborough

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by legendary oddsmaker and gambling industry icon Roxy Roxborough to reflect on his career, the evolution of sports betting...

19 Dec 202535min

E269 - Bill Miller from American Gaming Association

E269 - Bill Miller from American Gaming Association

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Bill Miller, CEO of the American Gaming Association, for a deep dive into prediction markets, federal vs. state authorit...

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E268 - Shawn Fluharty

E268 - Shawn Fluharty

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Shawn Fluharty, West Virginia Delegate, President of NCLGS, and Head of Government Affairs at Play’n GO to break down th...

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E267 - Adam Kaplan from Astralis Capital Management

E267 - Adam Kaplan from Astralis Capital Management

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Adam Kaplan, investor, operator, and long-time industry strategist working at the intersection of sports betting, DFS, p...

28 Nov 202524min

E266 - Pierre Lindh from Next.io

E266 - Pierre Lindh from Next.io

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Pierre Lindh, Co-Founder and Managing Director of Next.io, for a wide-ranging conversation recorded live at G2E Las Vega...

26 Nov 202537min

E265 - Drew Tabor from Ungambled

E265 - Drew Tabor from Ungambled

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Drew Tabor, Founder of Ungambled, to break down the evolving world of bonus farming, account profiling, and how sharp be...

21 Nov 202532min

E264 - Bernard Marantelli from White Swan Data

E264 - Bernard Marantelli from White Swan Data

On this episode of the Business of Betting Podcast, Jeff Edelstein is joined by Bernard Marantelli, Founder of White Swan Data and Colossus Bets, to discuss his entrepreneurial journey, the evolution ...

14 Nov 202542min

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