Inside The Marketing Machine Of Billion-Dollar Presidential Campaigns

Inside The Marketing Machine Of Billion-Dollar Presidential Campaigns

Episode 644: Shaan Puri ( https://x.com/ShaanVP ) talks to author and political campaign expert Sasha Issenberg ( https://x.com/sissenberg ) about the marketing machine behind presidential elections. — Show Notes: (0:00) The malarky factory and The Harm Index (18:55) Trump's 2016 playbook (28:18)Kamala's viral clip factory (32:35) Who’s running a better 2024 campaign? (35:04) What is Elon's role in Trump's campaign (38:31) The lopsided downside of doorknocks (42:25) Deepfakes and new tools in campaigning (45:58) "The podcast election" (50:00) The new playbook for winning in the age of meme wars (54:15) Most mis-priced opportunity in elections — Links: • Sasha Issenberg - https://www.sashaissenberg.com/ • The Victory Lap - https://www.amazon.com/Victory-Lab-Science-Winning-Campaigns/dp/0307954803 • The Lie Detectives - https://www.amazon.com/Lie-Detectives-Playbook-Elections-Disinformation/dp/B0CFN6WM3Y — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

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#72 with Sophia Amoruso - GIRLBOSS

#72 with Sophia Amoruso - GIRLBOSS

Today we hang out with Sophia Amoruso (@sophiaamoruso), founder of Nasty Gal & Girlboss. Her story is bananas. She is a community college dropout who created a company that at its peak was valued over...

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#71 with Nick Bare - Monthly vs Annual Subscription Billing, Fitness Events Post-COVID & Making Content To Build $10M+ Biz

#71 with Nick Bare - Monthly vs Annual Subscription Billing, Fitness Events Post-COVID & Making Content To Build $10M+ Biz

Today's ep is possible because of Superside! Head to superside.com to hire a dedicated team of designers! Sam (@thesamparr) and Shaan (@shaanvp) are joined today by entrepreneur and owner of BPN Fitne...

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#70 - Making Money In 48 Hours, Fat FIRE & How To Collect $2M

#70 - Making Money In 48 Hours, Fat FIRE & How To Collect $2M

Sam (@thesamparr) and Shaan (@shaanvp) discuss today Kanye West's billion-dollar shoe empire (3:59), /r/FatFIRE: Retire living a lavish life (10:36), Ways to generate passive income in 48 hours (23:03...

28 Apr 20201h 7min

#69 - Paid News, Burning Money & Solving Climate Change

#69 - Paid News, Burning Money & Solving Climate Change

Today's ep is possible because of Superside! Head to superside.com to hire a dedicated team of designers! Sam (@thesamparr) and Shaan (@shaanvp) are back to talk about Burning money (0:36), Asia monet...

25 Apr 202048min

#68 - It's Time To Build, Founder Dating, MBA As A Service

#68 - It's Time To Build, Founder Dating, MBA As A Service

Sam (@thesamparr) and Shaan (@shaanvp) chilling on Zoom once again to talk about Marc Andreessen's new controverisal blog post titled "It's Time To Build" (3:54), On Deck - MBA As A Service (17:27), F...

22 Apr 20201h 12min

#67 - A Very Random Episode

#67 - A Very Random Episode

Sam (@thesamparr) and Shaan (@shaanvp) are back to chat about Thrasio Amazon FBA Rollup (4:11), what they like and don't like about the podcasting life (10:04), Sam's obsession with Bees (22:18), Come...

18 Apr 20201h 6min

#66 - Life Coins, Amazon FBA Rollups & Going Back In Time

#66 - Life Coins, Amazon FBA Rollups & Going Back In Time

Sam (@thesamparr) and Shaan (@shaanvp) are back to talk wearing ivy league swag (3:24), Thrasio Amazon FBA rollup (6:20), Classpass for online courses (16:16), Real life bruce wayne Kinobody (19:45), ...

15 Apr 20201h 7min

#65 - Q&A with Andrew Wilkinson, Co-founder of Tiny

#65 - Q&A with Andrew Wilkinson, Co-founder of Tiny

Today we have Andrew Wilkinson (@awilkinson) of Tiny. Tiny is a holding company started by Andrew that buys “wonderful internet businesses” with the intention of holding them forever (akin to Berkshir...

15 Apr 20201h 5min

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