A Beginner's Guide to Stakeholders, Co-Creation and 'The Messy Middle'

A Beginner's Guide to Stakeholders, Co-Creation and 'The Messy Middle'

In this episode, Lucy and Tracy explore the complexities of design thinking, focusing on the importance of stakeholders, co-creation, and the challenges of people-pleasing. They discuss how to navigate diverse opinions, the value of empathy, and the iterative learning process involved in design thinking. The conversation highlights real-life applications, tools for decision-making, and the significance of self-respect and empowerment in the journey of personal and professional growth. *This...

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O is for Observe

O is for Observe

In this episode we cover one of the main stages in the design thinking process: observe. Sure, we all observe ourselves and others on a daily basis, but when you need to observe with purpose; to be ...

25 Juli 202335min

M is for Michael Lewrick

M is for Michael Lewrick

In this episode we chat with Michael Lewrick, PhD, MBA. Michael has worked intensively these past few years to establish himself as a Thought Leader and world-renowned specialist in the field of Desi...

27 Juni 202330min

L is for Lucy Patterson

L is for Lucy Patterson

In this episode we find out more about the journey that lead one of the co-hosts, Lucy Patterson, to a career in design thinking. From the influence of her Grandparents on her mindset, to a successfu...

13 Juni 202330min

K is for Key Steps

K is for Key Steps

In this episode we explain a bit more about the key steps of the design thinking process; exploring the 'double diamond' concept, which is currently celebrating its 20th year of use. So join us as w...

30 Maj 202331min

J is for Journey Maps

J is for Journey Maps

In this episode we explain a bit more about one of the most commonly used tools in Design Thinking, journey - and empathy - maps. Within business, maps may relate to your customer's thoughts, feeling...

16 Maj 202330min

I is for Ideation

I is for Ideation

In this episode we explore ideation - a key element of design thinking - and how it fits into the innovation space. If you think that ideation is just a brainstorming session, then you need to listen...

2 Maj 202328min

H is for How Might We?

H is for How Might We?

In this episode we explore one of Lucy's favourite Design Thinking tools; 'How Might We?' There's more to Design Thinking than just fun and effective tools, and in this episode we explore a bit of th...

18 Apr 202322min

G is for Growth

G is for Growth

In this episode we look at how Design Thinking can be used as a powerful tool for growth, both in your business and your life. We're here to help you not just fail fast and fail forward, but to lear...

4 Apr 202323min

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