#244: Unlock Your Potential: How Defying Conventional Wisdom Leads to Unprecedented Success | With Paco de Leon
6 Figure Creative21 Mars 2023

#244: Unlock Your Potential: How Defying Conventional Wisdom Leads to Unprecedented Success | With Paco de Leon

What if breaking the rules and embracing your uniqueness could revolutionize an entire industry? 🤯 Meet Paco de Leon, a trailblazer who defied conventional wisdom and turned the world of finance on its head by being unapologetically herself. As the author of Finance for the People and founder of The Hell Yeah Group, Paco has leveraged her personal brand to create an irresistible appeal that sets her miles apart from the competition. Her unconventional approach has landed her features on TED, New York Times, Forbes, Business Insider, NPR, Vice, Bloomberg, Good Morning America, and countless others. How did Paco achieve such success in an industry as notoriously bland as finance? She wholeheartedly embraced her uniqueness and used the 80/20 principle to make everything she touches turn to gold. Feeling like you're putting in endless hours of work but not gaining any traction? Let Paco de Leon be your guide! Join our conversation to make this year a resounding "Hell Yeah!" year 🚀 In this episode, you'll uncover: How Paco's unique approach distinguishes her from "regular" bookkeepers 📚 The secret to maintaining a low client number while maximizing revenue 💰 How to repel the wrong clients through strategic branding 🚫 Running a thriving business without constant self-promotion 🌱 The art of practicing energy efficiency in your brain 🧠 Utilizing processes and procedures to scale your company 📈 Learning business skills from playing in a band 🎸 Overcoming fears and obstacles in your entrepreneurial journey 👊 Crafting a career-focused marketing plan for long-term success 🎯 For full show notes, visit https://6figurecreative.com/244

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#400: The FINAL Episode

#400: The FINAL Episode

This is Episode #400 of the 6 Figure Creative Podcast. And it's my last one for a while. It's been an incredible 400 episodes and it’s helped to build the business to what it is today. But what got...

3 Feb 21min

#399: The Freelance Industries Where Ads Are a Waste of Money

#399: The Freelance Industries Where Ads Are a Waste of Money

Are there cases where paid ads DON’T work for freelancers Yes, and I cover them on this week’s podcast episode. If you’re in one of these industries, ads might be a waste of money. If you’re NOT in...

27 Jan 25min

#398: Why Paid Ads Aren’t Working For You (7 Fixes for Creative Freelancers)

#398: Why Paid Ads Aren’t Working For You (7 Fixes for Creative Freelancers)

If you’re a freelancer and you’re NOT running paid ads, chances are you fall into one of two types: Type 1: Never tried paid ads because they were too intimidated, too overwhelmed, or convinced they ...

20 Jan 37min

#397: The $500 Ad Budget Challenge Every Freelancer Needs to Take

#397: The $500 Ad Budget Challenge Every Freelancer Needs to Take

The #1 fear that freelancers have with paid ads? They’re terrified of lighting money on fire and never getting it back. I get it. It feels like a gamble that may not actually get you clients. And i...

13 Jan 28min

#396: How to Promote Yourself Without Destroying Your Premium Brand

#396: How to Promote Yourself Without Destroying Your Premium Brand

It’s January. You know what that means? Well, it might be “panic about how slow the holidays were” time. But for smart freelancers? It’s the start of our favorite season: cheap AF ads. The holidays...

6 Jan 22min

#395: She Made $60k In 2 Months… After She FINALLY Faced This Fear

#395: She Made $60k In 2 Months… After She FINALLY Faced This Fear

Pop quiz: What do freelancers fear MORE than death, public speaking, and spiders? Answer: Potentially, maybe, somewhat looking desperate when it comes to getting clients. It’s not your fault…back ...

30 Dec 202515min

#394: How to Increase Referrals by Fixing These 7 Referral Killers

#394: How to Increase Referrals by Fixing These 7 Referral Killers

Two freelancers. Both relying on referrals to bring in clients. One is fully booked solid with a 3-month waiting list. The other is barely scraping by. What makes the difference? These 7 “Referra...

23 Dec 202528min

#393: Most Pure Creatives Are Selfish (Here’s Why That Matters)

#393: Most Pure Creatives Are Selfish (Here’s Why That Matters)

Pure creatives are selfish. They create art for themselves. And your potential clients don’t care about your personal creativity. They care about what's in it for them. So as a creative, we can't ...

16 Dec 202537min

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