498: INSEAD Professor on Rethinking Your Growth Logic with Triple Fit Strategy

498: INSEAD Professor on Rethinking Your Growth Logic with Triple Fit Strategy

Welcome to Strategy Skills episode 498, an interview with the coauthor of Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth, Christoph Senn.

In this episode, Christoph introduces us to the concept of the "Triple Fit Strategy," a groundbreaking approach to strategy and sales with the power to transform businesses. It replaces the traditional single product-market fit with a three-fold alignment: planning, execution, and resource fit.

Christoph Senn is an adjunct professor of marketing at INSEAD, one of the world's leading and largest graduate business schools. He is also Codirector of the INSEAD Marketing & Sales Excellence Initiative (MSEI). He frequently works with leading companies, including BASF, Coca-Cola, General Electric, Hoffmann-LaRoche, Konica Minolta, Maersk, Microsoft, Otis, Pfizer, Schindler, Sonos, Vodafone, and many more. He is also Chairman of boutique consultancy AMC and the founder and CEO of Valuecreator, a software startup advancing the practice of value co-creation.

Get Christoph's book here: https://shorturl.at/n70UA

Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Avsnitt(500)

511: Disney's Former Head of Innovation on Sparking Creativity and Making Innovation Happen

511: Disney's Former Head of Innovation on Sparking Creativity and Making Innovation Happen

Welcome to Strategy Skills episode 511, an interview with the author of The Imagination Emporium: Creative Recipes for Innovation, Duncan Wardle. In this episode, Duncan discusses how to promote cre...

23 Dec 202437min

510: P&G and Walmart: The Story Behind the Groundbreaking Relationship

510: P&G and Walmart: The Story Behind the Groundbreaking Relationship

Welcome to Strategy Skills episode 510, an interview with the author of Collaborative Disruption, Tom Muccio. In this episode, Tom Muccio shares his experience leading Procter & Gamble's collaborati...

18 Dec 202458min

509: First Director of Culture at Pixar Animation Studios on Constructive Disruption as a Force for Innovation

509: First Director of Culture at Pixar Animation Studios on Constructive Disruption as a Force for Innovation

Welcome to Strategy Skills episode 509, an interview with a renowned innovation cultivator, speaker, and founder of Creativity Partners, Jamie Woolf. In this episode, Jamie shared her remarkable exp...

16 Dec 202447min

508: McKinsey's Rise to Prominence Under Marvin Bower

508: McKinsey's Rise to Prominence Under Marvin Bower

McKinsey's Marvin Bower: Father of Management Consulting | 19 Rules That Shaped McKinsey In this video, we dive deep into the legacy of Marvin Bower, the man who turned McKinsey & Company into the gol...

11 Dec 202416min

507: Decoding M&A: Why 70% of Deals Fail and the Scorecard for Predicting Success

507: Decoding M&A: Why 70% of Deals Fail and the Scorecard for Predicting Success

Welcome to Strategy Skills episode 507, an interview with the authors of The M&A Failure Trap: Why Most Mergers and Acquisitions Fail and How the Few Succeed, Baruch Lev and Feng Gu.   In this episode...

9 Dec 202458min

506: Management Consulting Storyboard | Storyboarding used by McKinsey, BCG, Bain, Deloitte, PwC et al.

506: Management Consulting Storyboard | Storyboarding used by McKinsey, BCG, Bain, Deloitte, PwC et al.

One of the most powerful tools management consultants from firms like McKinsey, BCG, Bain, Deloitte, PwC, KPMG, et al. use to solve problems and communicate solutions to clients is the consulting stor...

4 Dec 20248min

505: How Leaders Can Prevent Burnout and Foster Mental Well-Being in High-Performance Cultures

505: How Leaders Can Prevent Burnout and Foster Mental Well-Being in High-Performance Cultures

Welcome to Strategy Skills episode 505, an interview with the author of The Resilience Plan, Dr. Marie-Hélène Pelletier. Resilience is a skill that can be developed, not a fixed personality trait. I...

2 Dec 202452min

504: The CEO's Dilemma: When to Speak Out on Political and Social Issues

504: The CEO's Dilemma: When to Speak Out on Political and Social Issues

Welcome to Strategy Skills episode 504, where we interview Ex Harvard Kennedy School researcher Matt Kohut, the author of Speaking Out: The New Rules of Business Leadership Communication. In this ep...

27 Nov 202443min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
rss-jossan-nina
rss-borsens-finest
avanzapodden
svd-tech-brief
rss-svart-marknad
uppgang-och-fall
fill-or-kill
rss-dagen-med-di
borsmorgon
kapitalet-en-podd-om-ekonomi
affarsvarlden
rss-kort-lang-analyspodden-fran-di
tabberaset
lastbilspodden
24fragor
bathina-en-podcast
borslunch-2