Horror, cannibalism, and Halloween: Smile 2 marketing recommendations

Horror, cannibalism, and Halloween: Smile 2 marketing recommendations

Horror continues to reign in the build-up to Halloween! This week we’re talking Smile 2, diving deep into the audience to see how it differs to the 2022 original, and what marketing opportunities there may be to entice wider audiences to attend. With a number of titles in the box office and coming up soon, there’s a lot to dive into on this week’s instalment of Behind the Screens.


Topics and times:

  • Smile 2 box office overview - 1:06
  • Smile 2 in-depth audience analysis - 2:46
  • Smile 2 marketing reccomendations - 5:36
  • Horror’s continued October run - 7:28
  • A24’s We Live In Time box office overview - 8:48
  • Box office overview: The Wild Robot, Joker, Terrifier 3 - 9:39
  • International break-ins - 12:33
  • Upcoming title excitement - 14:56
  • Next week - 17:54

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


Box Office Overview:

  • Smile 2 took the number 1 spot globally with this weekend with $23M domestically and the same internationally for a worldwide debut of $46M.
  • The Wild Robot is staying strong in week 4, with an added $10.1M domestically taking the domestic total to $101.7M, and fast approaching the $200M mark worldwide with $196M so far.
  • Joker: Folie a Deux dropped a further 69% unfortunately, grossing only $2.2M in the domestic market, but $16.9M internationally, bringing the worldwide cume thus far to $192M.
  • Terrifier 3 grossed an additional $9.3M domestically, bringing the total to $36M, along with $3M inernationally for a global total of $44.8M.

Avsnitt(234)

Michael, and The Devil Wears Prada 2 pre-sales

Michael, and The Devil Wears Prada 2 pre-sales

With Michael dazzling the box office, our hosts are bringing all the insights across records, reception, box office results, audience composition, and the accuracy of their personal predictions. Then ...

28 Apr 15min

CinemaCon highlights, The Mummy, and our predictions for Michael

CinemaCon highlights, The Mummy, and our predictions for Michael

Our hosts return after a week in Las Vegas to bring us their highlights from CinemaCon, from theatrical window commitments to an exciting summer line-up. Lee Cronin's The Mummy brought some interestin...

21 Apr 14min

The Super Mario Galaxy Movie

The Super Mario Galaxy Movie

The Super Mario Galaxy Movie is the talk of the town this week, as our hosts dive deep into every element of the sequel, from box office results to production cost comparisons, audience analysis, and ...

7 Apr 14min

Project Hail Mary continues to deliver!

Project Hail Mary continues to deliver!

Lauren Greene joins us again this week as we tackle the audience evolution of Project Hail Mary during its second week at #1 in the box office, and identify what opportunities there are to further exp...

31 Mars 19min

Project Hail Mary

Project Hail Mary

With Project Hail Mary making an incredible impact at the box office this week, Matthew and Simon are taking a close look at everything that shaped up the stellar debut. Which audiences have yet to tu...

24 Mars 16min

Reminders of Him, Undertone, and pre-sales for Project Hail Mary

Reminders of Him, Undertone, and pre-sales for Project Hail Mary

On the tail of the Oscars, our hosts look at the box office year-to-date this week. Join us to see how 2026 is shaping up so far, hear how Reminders of Him performed at the box office this weekend, an...

17 Mars 15min

Hoppers and Hoovers

Hoppers and Hoovers

Hoppers exceeded expectations with an incredible opening weekend, making the biggest opening for an original animated title in nearly a decade. While The Bride! may have marked an end to a stream of #...

11 Mars 14min

Behind the Screams

Behind the Screams

The latest instalment of Scream hit the big screens this weekend, with Scream 7 outperforming many expectations at the box office. Join our hosts as they go Behind the Screams on the horror title, and...

3 Mars 15min

Populärt inom Teknik

natets-morka-sida
uppgang-och-fall
elbilsveckan
market-makers
rss-technokratin
bilar-med-sladd
bli-saker-podden
rss-laddstationen-med-elbilen-i-sverige
rss-elektrikerpodden
skogsforum-podcast
hej-bruksbil
rss-veckans-ai
rss-it-sakerhetspodden
rss-powerboat-sverige-podcast
har-vi-akt-till-mars-an
rss-uppgang-och-fall
rss-fabriken-2
rss-en-ai-till-kaffet
rss-snacka-om-ai
developers-mer-an-bara-kod