When The Idea Counts The Most, Process Might Just Count The Least - Genevieve Grandsen, Selma Ahmed, Will Grundy from adam&eveDDB
Sweathead, A Strategy Podcast3 Mars 2021

When The Idea Counts The Most, Process Might Just Count The Least - Genevieve Grandsen, Selma Ahmed, Will Grundy from adam&eveDDB

Ever worked in a company that fusses with process and organizational charts but never makes good work? Yeah. The question houses the truth, doesn't it?

Genevieve Grandsen, Selma Ahmed, and Will Grundy work at one of the world's best agencies (although, now I've interviewed six people from adam&eveDDB, it sounds like "the world's best agency" is the "key message" but this is very un-British so I'll be British on their behalf and say "one of...").

Having spoken with CCO Rick Brim and CSO Martin Beverley, I wanted to find out if their relatively low-fi way of working is real. It seems like it is. And this will disappoint many agencies that are new to creative teams and account planners and spend their days in offsite meetings reviewing all their management things. Apparently, hiring people who know how to do what they need to do, expecting good things from them, and letting them talk is a pretty adequate process. And that's what we discuss.

You can find Gen and Selma here http://genandselma.com/ and Will, because he's a planner and isn't on somebody else's website, here: https://www.linkedin.com/in/will-grundy-5835a536/

**

Find the book "Strategy Is Your Words" and 100 strategy classes at Sweathead here: http://www.sweathead.com

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(523)

A Quick Trip Around Africa, the Middle East, and Asia - Sit and Talk, Nairobi

A Quick Trip Around Africa, the Middle East, and Asia - Sit and Talk, Nairobi

Join me as I take you on some of my trips.And follow me at http://www.instagram.com/markpollardFor details about upcoming events and company training, visit http://www.sweathead.com

25 Mars 49min

20 Interesting Behaviors From Medellín, Colombia - Sit And Talk, Panama City

20 Interesting Behaviors From Medellín, Colombia - Sit And Talk, Panama City

Find out about our upcoming conference and classes at http://www.sweathead.comFollow Mark here: http://www.instagram.com/markpollard

13 Nov 202538min

Is There A "Strategist" Personality Type? - Sit And Talk, Medellín

Is There A "Strategist" Personality Type? - Sit And Talk, Medellín

To find out more about our conference The Sweathead Do-Together and my upcoming masterclasses in Africa and the Middle East, visit: http://www.sweathead.comFollow me on Instagram:http://www.instagram....

4 Nov 202548min

Sydney Sweeney & American Eagle: Smart or Stupid Marketing?

Sydney Sweeney & American Eagle: Smart or Stupid Marketing?

Watch this on the new Sweathead YouTube channel:https://youtu.be/cqUmFaJ6Af4It's part of our new series Brains On Brands.Sydney Sweeney and American Eagle dropped one of the most talked-about ads of t...

25 Sep 202550min

How To Live A More Creative Life - Walk And Talk with Chris Do and Rakaa

How To Live A More Creative Life - Walk And Talk with Chris Do and Rakaa

Many thanks to Chris Do from The Futur and Rakaa from Dilated Peoples from this impromptu walk around Los Angeles. You can find them here:http://www.instagram.com/thechrisdohttp://www.instagram.com/th...

6 Sep 202531min

Travel Adventures Plus 5 Strategies From Australia and Asia - Sit and Talk

Travel Adventures Plus 5 Strategies From Australia and Asia - Sit and Talk

Follow along for the real-time version of these: http://www.instagram.com/markpollard

14 Aug 202558min

Strategy Framework Examples Of The Four Points From Europe Masterclasses - Live From Tbilisi

Strategy Framework Examples Of The Four Points From Europe Masterclasses - Live From Tbilisi

Find out about our upcoming summer camp and masterclasses at http://www.sweathead.comFollow us athttp://www.instagram.com/markpollardhttp://www.instagram.com/sweathead

9 Juni 202533min

Six Workshopped Strategies From Latin America - Bogota, Colombia

Six Workshopped Strategies From Latin America - Bogota, Colombia

For details about our upcoming classes, visit:http://www.sweathead.comChicago, NYC, Barcelona, Madrid, Lisbon, Amsterdam, Bucharest, Prague, and more.Find Mark here:http://www.instagram.com/markpollar...

31 Mars 202534min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
rss-borsens-finest
avanzapodden
uppgang-och-fall
svd-tech-brief
24fragor
lastbilspodden
rss-dagen-med-di
tabberaset
rss-inga-dumma-fragor-om-pengar
fill-or-kill
kapitalet-en-podd-om-ekonomi
borsmorgon
bathina-en-podcast
rss-kort-lang-analyspodden-fran-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-hos-psykologen
montrosepodden