TikTok Pixel: Why You Need It & How To Set It Up

TikTok Pixel: Why You Need It & How To Set It Up

In this episode Sam and Joel go through the "TikTok Pixel," TikTok's code that allows businesses to track website/app visitor actions, like 'view page' or 'purchase,' and create audience segments to re-engage previous site visitors or model lookalikes to find new customers. The hosts speak on the importance of businesses using the pixel when running TikTok ad campaigns. At the end of the episode Sam talks about one of his favorite TikTok campaigns that took place in 2020.

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Avsnitt(73)

TikTok Hooks - How To Start a TikTok

TikTok Hooks - How To Start a TikTok

Enjoy this repost of our most listened to episode of 2023! Sam and Joel take a look at an article that speaks on TIkTok Hooks, the first three seconds of a TikTok.  In this episode, the duo goes throu...

27 Dec 202315min

The Massive Opportunity for Skincare Brands on TikTok

The Massive Opportunity for Skincare Brands on TikTok

Sam and Joel discuss how skincare and cosmetic companies can thrive on TikTok. The duo discuss the massive opportunity for this industry and why TikTok is such a great platform for brands in this spac...

20 Dec 20238min

This TikTok Ad Hack Will Boost Your Business

This TikTok Ad Hack Will Boost Your Business

Sam and Joel discuss one of their favorite TikTok ad hacks. The duo discusses how to utilize this "hack," and how it can help businesses that are TikTok experts or brand new to the platform. Inter...

5 Okt 20239min

Why TikTok Shop is Shaking Up E-Commerce

Why TikTok Shop is Shaking Up E-Commerce

Sam and Joel discuss TikTok Shop and how it is changing E-commerce. The duo discusses the different ways to use TikTok Shop and how creators and brands can make the most of it. This is perfect episode...

18 Sep 20236min

TikTok Ad Fundamentals You Should Know Before Starting Your First TikTok Ad Campaign

TikTok Ad Fundamentals You Should Know Before Starting Your First TikTok Ad Campaign

Sam and Joel discuss TikTok ad fundamentals to guide you in starting your very first TikTok ad campaign. The duo discusses three different areas to evaluate before getting your ad campaign started and...

28 Aug 20236min

Take discovery to a new level with the STEM feed

Take discovery to a new level with the STEM feed

Sam and Joel discuss the TikTok STEM feed, a feed that displays videos related to science, technology, engineering, and mathematics (STEM) on TikTok. The duo discusses how this feed is a great opportu...

15 Aug 20239min

The #1 Resource for TikTok Creative - The TikTok Creative Center

The #1 Resource for TikTok Creative - The TikTok Creative Center

Sam and Joel introduce the TikTok Creative Center, the best place to go when coming up with ideas for your next TikTok ad campaign. The TikTok creative center is a free TikTok resource that allows use...

1 Aug 20237min

The TikTok Search Widget - How TikTok Continues to Make Strides in Search

The TikTok Search Widget - How TikTok Continues to Make Strides in Search

Sam and Joel discuss the new TikTok mobile widget, the TikTok Search Widget. The duo discusses why this widget is a continued step in the impact TIkTok is making in search. Sam and Joel walk users thr...

20 Juli 20237min

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