Saving A Damaged Brand (Remember About.com?)
Problem Solvers14 Maj 2018

Saving A Damaged Brand (Remember About.com?)

How do you give new life to an old company? Bring new vision to a place that lost its own? And how do you bring your team -- and your new audience! -- along for the change? Those are the challenges Neil Vogel faced when taking over the old internet giant About.com and transforming it into a thriving company called Dotdash. Sponsor: Hover - visit hover.com/problemsolver for 10% off your first purchase. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Small Biz Special: How A Magic Show Became Popular

Small Biz Special: How A Magic Show Became Popular

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How to Sound Smart and Memorable, Anytime

How to Sound Smart and Memorable, Anytime

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Can An Entrepreneur Be An Activist?

Can An Entrepreneur Be An Activist?

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Small Biz Special: How A Small Gym Stays Strong

Small Biz Special: How A Small Gym Stays Strong

How can a small gym compete against a world of big, well-funded chains? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Ambitious Athletics in Washington DC — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Don't Just Sell A Product. Champion An Idea!

Don't Just Sell A Product. Champion An Idea!

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Small Biz Special: How A Small Theater Gets Attention

Small Biz Special: How A Small Theater Gets Attention

How can a small theater compete against a world of big, well-funded entertainment? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Illusions Bar & Theater in Baltimore — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Most Annoying Tech Mystery, Solved!

The Most Annoying Tech Mystery, Solved!

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Why Eco-Friendly Products Keep Failing

Why Eco-Friendly Products Keep Failing

People say they want eco-friendly products, but they rarely actually buy them. Why? Because their marketing is all wrong. Utah State University marketing professor Ed Stafford explains.  Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation Learn more about your ad choices. Visit megaphone.fm/adchoices

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