Purpose: A matter of heart, mind and soul, a podcast presented by Current Global

Most purposeful companies are guided by a desire to do good (heart) and an understanding of the business benefits of doing so (mind). On this podcast, a pair of industry leaders representing Current Global explain how a third crucial element - soul – can take ESG initiatives and commitment to entirely new levels. Speakers: -Virginia Devlin, CEO, Current Global -Renee Austin, president, North America, Current Global To architect a purpose, says Current Global’s Renee Austin, brands must lead with soul. In order to lead with it, though, you must understand what yours is – and you will be able to after listening to this podcast. In addition, this conversation touches on the power of inclusion, explains the role purpose plays in product innovation, provides myriad examples of brands in a variety of sectors who are beacons of purpose, and much more. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.