730 | News from the EDGE | Week of 11.25.2024

730 | News from the EDGE | Week of 11.25.2024

Ori Zilbershtein joins the EDGE as a guest to go over the news this week. We crack open a number of Google News pieces from around the marketing space.

Some quick takeaways: Make sure you use WhatsApp as a conversion in Google Ads—you better be there. We discuss the report on shifting trends in CTR per industry and how the data could be interpreted another way, i.e. AI Overviews viciously rearranging the landscape. Is OpenAI actually thinking about developing a browser now? They hired an ex-Google Chrome engineer, so maybe.

All this plus some great takes from Ori as he returns to the show on the news side.

News from the EDGE:

[00:0 2:29] Google Introduces WhatsApp ‘Conversation Started’ Conversion Tracking

[00:05:10] Shifting Industry Trends Highlighted in Google Search CTR Data

[00:11:17] EDGE of the Web Title Sponsor: Site Strategics

[00:12:23] Google’s now giving some insights into website performance


Captain Obvious:

[00:17:10] Google Updates Misleading Ad Design Policy For Deceptive Buttons In Ads

AI News:

[00:24:44] OpenAI Hires Former Chrome Engineer, Eyes Browser Battle

[00:29:37] EDGE of the Web Sponsor: InLinks

AI Tools:

[00:30:40] Turn your blogs into stunning, shareable infographics, powered by AI

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

X: @ErinSparks

X: @OriZilbershtein

X: @TheMann00

X: @EDGEWebRadio

Avsnitt(836)

Pigeon Droppings and Site Strategics’ 10-Year Anniversary – Show 100

Pigeon Droppings and Site Strategics’ 10-Year Anniversary – Show 100

The Industry’s Favorite SEO Podcast #EDGETALK : Google Pigeon Update In the past few days, Google has silently rolled out changes to their search algorithm that have a direct impact on local search. Many search experts have dubbed this the “Pigeon” release. This has a major impact on your Local […] The post Pigeon Droppings and Site Strategics’ 10-Year Anniversary – Show 100 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

20 Aug 201445min

10-Minute Adwords Optimization Checklist – Show 99

10-Minute Adwords Optimization Checklist – Show 99

The Industry’s Favorite SEO Podcast #EDGETALK : PPC Checkup AdWords is quite a complex tool, one that not everyone can understand. That leaves many people in the dark about arguably one of the most important aspects of online marketing. Many businesses prefer to outsource the task. But don’t you want know whether […] The post 10-Minute Adwords Optimization Checklist – Show 99 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

5 Aug 201445min

Social Media Advertising & Citation Resources – Show 98

Social Media Advertising & Citation Resources – Show 98

The Industry’s Favorite SEO Podcast #EDGETALK : SOCIAL ADVERTISING With the increasing amount of time spent on Social Media – many brands are opting to take advantage of the paid advertising options available. It’s an attractive option for many brands in search of connecting with customers and seeing a tangible […] The post Social Media Advertising & Citation Resources – Show 98 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

29 Juli 201445min

How To Do Keyword Research – Show 97

How To Do Keyword Research – Show 97

The Industry’s Favorite SEO Podcast #EDGETALK : HOW TO DO KEYWORD RESEARCH While Google’s kept us on our toes with all those algorithm changes they keep rollin’ out, one thing has stayed pretty consistent for inbound marketers looking to optimize for search: keyword research. That’s how your online user finds […] The post How To Do Keyword Research – Show 97 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

18 Juli 201445min

10 Web Form Tweaks For Better Leads – Show 96

10 Web Form Tweaks For Better Leads – Show 96

The Industry’s Favorite SEO Podcast #EDGETALK : 10 WEB FORM TWEAKS FOR BETTER LEADS Getting the Leads >> That’s why you have a website, and that’s what you have invested in over the years. Getting a better website, getting higher rankings on search engines. Doing all the steps that we […] The post 10 Web Form Tweaks For Better Leads – Show 96 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

5 Juli 201445min

Lessons from Bad Copy – Show 95

Lessons from Bad Copy – Show 95

The Industry’s Favorite SEO Podcast #EDGETALK : LESSONS FROM BAD COPYWRITING We’ve all read copy that makes us cringe. Sometimes it’s hard to put a finger on exactly what it is that makes the copy so bad. But, its lack of appeal doesn’t go unnoticed. We’re showcasing some lessons to […] The post Lessons from Bad Copy – Show 95 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

30 Juni 201445min

Google’s Panda 4.0 Update and What It Means For Ecommerce – Show 94

Google’s Panda 4.0 Update and What It Means For Ecommerce – Show 94

The Industry’s Favorite SEO Podcast #EDGETALK : Panda 4.0 and Ecommerce Panda 4.0 has arrived. The update follows on the same theme of punishing websites with very little content, duplication or auto generated content. But what does actually mean to a business running an eCommerce website relying on search engines […] The post Google’s Panda 4.0 Update and What It Means For Ecommerce – Show 94 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

14 Juni 201445min

All About WordPress – Show 93

All About WordPress – Show 93

SEO Radio Podcast #EDGETALK : ALL ABOUT WORDPRESS Since 2003, WordPress has become the go-to content management system for web developers. In fact, WordPress has been downloaded well over 60 million times since its existence and 409 million people view over 14 billion pages from WordPress websites each and every […] The post All About WordPress – Show 93 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

9 Juni 201445min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
svd-ledarredaktionen
uppgang-och-fall
rss-borsens-finest
avanzapodden
lastbilspodden
rss-dagen-med-di
borsmorgon
rss-kort-lang-analyspodden-fran-di
affarsvarlden
fill-or-kill
rikatillsammans-om-privatekonomi-rikedom-i-livet
tabberaset
dynastin
kapitalet-en-podd-om-ekonomi
rss-inga-dumma-fragor-om-pengar
montrosepodden
market-makers