#41 - Utilizing the matrix of access vs growth accounts to optimize your prospecting strategies (Jeff Bajorek, Parabola Consulting)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Focus on prospects that are either accessible AND growable or just growable If price is the only objection, you are in a great position to close the deal Find 3 major differentiators and lead your prospects to that space Establish yourself as a consultant by asking questions that get the prospects thinking Jeff’s Path to President’s Club: Consultant at Parabola Consulting Author: When it Goes Sideways, The Five Forgotten Fundamentals of Prospecting, and Rethinking the Way you Sell Host of The Why and The Buy Podcast RESOURCES DISCUSSED Join our weekly newsletter Things you can steal