#276 - How To Brief Your Exec Before A Sales Call (Caitlin Zylstra, Deel)

#276 - How To Brief Your Exec Before A Sales Call (Caitlin Zylstra, Deel)

Caitlin’s Checklist to Brief Your Execs Before Calls: www.30mpc.com/newsletter/checklist-to-brief-your-execs-before-sales-calls FOUR ACTIONABLE TAKEAWAYS Explain things in your customer’s language. Adapt data and demos to how the customer works and thinks. Involve your champion in every customer touchpoint because they will help share context and help be your co-quarterback for the deal. Ask your buyer to correct you. When you get to the point of the sale where you’re walking through next steps for evaluation, be ok with being corrected. Go beyond the basics when an internal call partner joins your meeting. Ask questions specific to them - their business challenges, or what does success look like for them. PATH TO PRESIDENT’S CLUB Enterprise Account Executive @ Deel Enterprise Revenue Director @ Clari Mid-Market Revenue Director @ Clari Commercial Revenue Director @ Clari RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#67 - Building a network of referrals and references to close more deals (Scott Ingram, Founder of Sales Success Media)

#67 - Building a network of referrals and references to close more deals (Scott Ingram, Founder of Sales Success Media)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * Make your ask as specific as possible (person, company, etc.) when asking for referrals. ...

4 Aug 202130min

#66 - Playbook: Discovery Teardown

#66 - Playbook: Discovery Teardown

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Every 10th episode, we tear down one topic. This is how to structure your discovery. FOUR ACTIONABLE TAKEAWAYS MAKE I...

28 Juli 202128min

#65 - Getting a promotion using quality discovery tactics (Sarah Brazier, AE @ Gong)

#65 - Getting a promotion using quality discovery tactics (Sarah Brazier, AE @ Gong)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  Break-down pricing objections to better understand whether it’s a timing, budgeting, or ot...

21 Juli 202131min

#64 - Leveling with prospects so you actually book meetings (Parker Eide, SDR Manager @ Gong)

#64 - Leveling with prospects so you actually book meetings (Parker Eide, SDR Manager @ Gong)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * Break the mold by leveling with your prospect and recognizing that you’re a sales rep. * ...

14 Juli 202126min

#63 - The science of asking better questions and handling objections (David Priemer, Founder @ Cerebral Selling)

#63 - The science of asking better questions and handling objections (David Priemer, Founder @ Cerebral Selling)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * “Cut” your prospect before showing them the band-aid - solidify the enemy. * Utilize stor...

7 Juli 202131min

#62 - Taking your video selling game to the next level (Josh Kirkham, Manager, Emerging Sales @ Vidyard)

#62 - Taking your video selling game to the next level (Josh Kirkham, Manager, Emerging Sales @ Vidyard)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * Aim to be a one-take-wonder. It’s the only way you’ll be able to efficiently video prospe...

30 Juni 202128min

#61 - Triangulating the truth to forecast better and drive timelines (Devin Reed, Head of Content Strategy @ Gong)

#61 - Triangulating the truth to forecast better and drive timelines (Devin Reed, Head of Content Strategy @ Gong)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * Understand every step it will take to get a deal done so you can move from a soft yes to ...

23 Juni 202129min

#60 - Unexpectedly delighting your buyers with mic drops & mints (Belal Batrawy, DeathtoFluff)

#60 - Unexpectedly delighting your buyers with mic drops & mints (Belal Batrawy, DeathtoFluff)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways:  * Don’t be afraid to insert some humor when being confronted on a cold call. * Trade your c...

16 Juni 202133min

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