722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(1699)

Leveraging AI To Help Us Be Aware Of & Accountable To Ourselves w/ Cultural Architect Lyle Maxson

Leveraging AI To Help Us Be Aware Of & Accountable To Ourselves w/ Cultural Architect Lyle Maxson

I’ll continue to preface anything regarding AI, or any tech for that matter, that I’m not convinced it will prove to be a net positive for overall human well being. As a tool however, I see some oppor...

3 Aug 53min

The Specific Benefits of Maintaining Muscle Mass For Your Wellness & Longevity w/ Muscle-Centric Medicine Expert Gabrielle Lyon

The Specific Benefits of Maintaining Muscle Mass For Your Wellness & Longevity w/ Muscle-Centric Medicine Expert Gabrielle Lyon

I am not nearly as concerned about my lifespan as my health span. I’d rather live 10 years less but be very capable physically and mentally than to linger an extra 10 years while physically and mental...

31 Juli 1h 29min

For All Those Suffering From Loss That Is Not “Trauma” w/ Grief Specialist Lucy Hone

For All Those Suffering From Loss That Is Not “Trauma” w/ Grief Specialist Lucy Hone

We have a culture that reports an almost all time high of human suffering. A predominant term this suffering gets labeled as is - trauma. But I just don’t think it’s the right term for many of us. Tra...

27 Juli 1h 8min

How To Reveal The Most Important Priorities By Envisioning A Ridiculously Big Goal w/ Organizational Psychologist Benjamin Hardy

How To Reveal The Most Important Priorities By Envisioning A Ridiculously Big Goal w/ Organizational Psychologist Benjamin Hardy

I’m a fan of mind games, because I feel most all of what we experience is just that, a mind game. But I’ve always helped myself by considering different angles to stories. And today I bring you one I’...

24 Juli 1h 37min

Stereotyping People By Their Accents & Being Aware of Our Speech Patterns That Impact Our Connection With Others w/ Linguistics Professor Valerie Fridland

Stereotyping People By Their Accents & Being Aware of Our Speech Patterns That Impact Our Connection With Others w/ Linguistics Professor Valerie Fridland

We tend to understand and acknowledge that what we say matters. But I find an increasing lack of attention to how we say things. And yet we make conscious and unconscious judgments about people regard...

20 Juli 1h 10min

Recognizing Our Limiting Emotional Patterns w/ Neuropsychologist Julia DiGangi

Recognizing Our Limiting Emotional Patterns w/ Neuropsychologist Julia DiGangi

Every day we encounter the stimuli of our lives. Events and people. And we have feelings about most all of it. Some good, some bad, some fairly neutral, but we are processing everything through how we...

17 Juli 1h 21min

Why Are We Missing Out On The Irrefutable Health Benefits of Being Outside? w/ Renowned Internist & Chef John La Puma

Why Are We Missing Out On The Irrefutable Health Benefits of Being Outside? w/ Renowned Internist & Chef John La Puma

As humans we have spent a majority of our lives outdoors until very recently, when in a short time, we spend almost all of our time indoors and even in our short exposures to the outdoors we are not o...

14 Juli 1h 11min

Can You Express Confidence In Yourself Without Coming Across As Full Of Yourself? w/ Confidence Coach Heather Monahan

Can You Express Confidence In Yourself Without Coming Across As Full Of Yourself? w/ Confidence Coach Heather Monahan

I feel we are at a time with a schizophrenic perspective of confidence. We would generally feel positive about a doctor who expresses confidence in their abilities before doing surgery on us, but if t...

10 Juli 1h 18min

Populärt inom Utbildning

historiepodden-se
det-skaver
rss-bara-en-till-om-missbruk-medberoende-2
harrisons-dramatiska-historia
nu-blir-det-historia
not-fanny-anymore
rss-viktmedicinpodden
johannes-hansen-podcast
roda-vita-rosen
allt-du-velat-veta
sa-in-i-sjalen
rikatillsammans-om-privatekonomi-rikedom-i-livet
sektledare
rss-traningsklubben
i-vantan-pa-katastrofen
sex-pa-riktigt-med-marika-smith
vi-gar-till-historien
rss-max-tant-med-max-villman
parkinsonpodden
rss-autismandan