Ep. 264 - Erika Ender: "Despacito" Songwriter on Connecting With The World to Find Your Talent

"Everyone has their own talent," Erika said. "And my talent is expressing through writing songs and from singing them." She wrote "Despacito" - the fastest song to hit 3 billion downloads in the history of music. Now it's past 4 billion. That's half the planet. I asked how she did it. "Let's say I want to write a song that gets 4 billion views," I said. "What should my first few steps be?" "You know what..." she said. "I don't think about the numbers. I think the main thing is for you to connect with the world." She has a beautiful way of thinking. And it bleeds into her art. Often, my mind is full of fears and it clouds my creativity. So I asked if she's afraid of losing. Or not topping herself. What if "Despacito" was it? Her peak? "Everyone asks me that," she said. "People are always asking, 'Do you feel pressure? What are you going to do next?' And I say, "You know what... this is such a gift. I'm not putting any pressure on myself because I think doing that is seeing life from the ego eyes. I'm not thinking I'm going to top this. I'm just going to keep doing quality work. I'm trying to evolve." That's the key to having an "abundance mentality." And the key to pursuing your talent. Make sure to read the full show notes here: https://jamesaltucher.com/2017/10/erika-ender/ And don't forget to subscribe to "The James Altucher Show" on Apple Podcast or wherever you get your podcasts! ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.