374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

374: Finding the Glam “Gap” for Magnetic Eyelashes with Glamnetic’s Cofounders

Ann McFerran met Kevin Gould at a photoshoot in LA and immediately connected on his shared passion to start a brand. Together they launched Glamnetic in 2019, which sells magnetic and fake eyelash extensions. In their second year, they went from $1 million to $50 million in annual revenue. In this episode of the Foundr podcast, learn how a seemingly “overnight” success was developed through years of commitment to creating an innovative product and a personal brand. Foundr’s CEO Nathan Chan interviews cofounders Ann and Kevin about: How Ann used her artist background to create a unique product in the market Why it took a year of product development to create a quality magnetic eyelash ​​How their magnetized liner “blew people’s minds” in the competitive beauty industry Being scrappy with product shots and finding free models on Bumble How Ann used Instagram Stories to share her brand journey and build a loyal customer base How they turned DMs into a sales prospecting channel Creating an ecosystem of marketing channels by testing and scaling And much more… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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85: Creating a $100m+ Marketplace that Dominates Your Industry with Martin Hosking of Redbubble

85: Creating a $100m+ Marketplace that Dominates Your Industry with Martin Hosking of Redbubble

“Lean Startup” has become a popular concept in the world of entrepreneurship. All founders and founders-to-be have phrases like “pivot” and “fail fast” on the tips of their tongues. But for Martin Hos...

29 Mars 201645min

84: How to Build a Successful Business without Startup Funding with Rob Walling of Drip

84: How to Build a Successful Business without Startup Funding with Rob Walling of Drip

As a full time software developer working for a large company, Rob Walling dreamt of becoming an entrepreneur – and more than a decade later he has obtained serial entrepreneur status. Rob Walling is ...

23 Mars 201648min

83: From Bankruptcy to $20m exit with Tim Fargo of Tweet Jukebox

83: From Bankruptcy to $20m exit with Tim Fargo of Tweet Jukebox

It's not easy to admit when you're wrong, but you'll rarely find a better time than when you're filing for personal bankruptcy. That's what Tim Fargo of Tweet Jukebox had to do when he was a young man...

16 Mars 201650min

82: The Secrets to Success & Hustle with Gary Vaynerchuk of Vayner Media

82: The Secrets to Success & Hustle with Gary Vaynerchuk of Vayner Media

Gary Vaynerchuk is a bona fide Internet celebrity. At last count, he was sitting pretty at 1.21 million Twitter followers, and 226,000 Instagram followers. He’s appeared in the Wall Street Journal, Ti...

9 Mars 201638min

81: 15 Million+ Followers on Instagram & Counting! Interview with The Instagram Queen Gretta Rose van Riel

81: 15 Million+ Followers on Instagram & Counting! Interview with The Instagram Queen Gretta Rose van Riel

Every day there’s an entrepreneur out there who believes that they’ve found the golden ticket. The one idea that is so revolutionary that it’s going to change the landscape of their niche and bring th...

1 Mars 201656min

80: How to Explode Your Local Business Using Instagram with Ramy Georgy

80: How to Explode Your Local Business Using Instagram with Ramy Georgy

One type of entrepreneur we don't give enough credit to is the local business owner. While it seems that everyone in the startup world these days is trying to come up with the latest app, or next revo...

23 Feb 201638min

79: How to use Instagram to Generate Millions of Dollars in Your Niche with Deonna Monique

79: How to use Instagram to Generate Millions of Dollars in Your Niche with Deonna Monique

One common trait among successful entrepreneurs is a sense of urgency—spotting a need and responding without hesitation in order to address and capitalize on it, even when that means taking a risk. De...

16 Feb 201655min

78: Dominating Your Customer Acquisition Channel (SEO) with Raj Sheth

78: Dominating Your Customer Acquisition Channel (SEO) with Raj Sheth

No matter how you crunch the numbers, starting your own business is expensive. In fact one of the first crossroads moments you'll encounter as an entrepreneur, among many, is trying to figure where yo...

9 Feb 201652min

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