SaaS Life (saaslife.fm)31 Aug 2021

Ep 3: Drinking From a Firehouse

Even if you are not involved in the day-to-day operations of a business, you may have to make major strategic decisions. After all, family comes first and progress needs to be made on your To Do list!

On this episode of saaslife.fm, Sam Schrup and Chris McAleenan are ready to get back to a regular routine between family and business(es).

Highlights from this Episode:

TextRetailer’s First Cancellation: First figure out marketing/product infrastructure.
Give Notice: How much time to try tools before cancelling subscription, contract?
Churn: Depends on nature of what’s provided being integral to get things done.
Data and Information: Good or bad, you want it all to learn and keep churn low.
Shopify App Store: Sam’s strategy to get merchants to use TextRetailer platform.
Integrations: Can’t separate selling from big eCommerce fulfillment process.
Onboarding Process: Taking longer than expected for customers and new hires.
Target Market: Small municipalities are as excited as big ones to use PipeTech.
Contractor/Municipality Messaging: Benefits are similar, priorities are different.
Inflection Points: New hires, customers, building a product to building a business.

Links and Resources:

SaaSLife.fm

Sam Schrup on Twitter

Chris McAleenan on Twitter

Intro music by Monkey Warhol licensed under Creative Commons Attribution 4.0 International (CC BY 4.0).

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