What do you want to be known for? with Marina Middleton of Empowered Confidence (@marinaamiddleton)

Today we’re speaking with Marina Middleton of Empowered Confidence.

Marina Middleton is a mother, wife, entrepreneur, and podcast host committed solely to helping women build their personal brands.

She is the founder of Empowered Confidence, a personal brand agency. Empowered Confidence teaches current and future female leaders how to leverage their stories and authenticity to build stronger brands, businesses, and, most importantly, communities. Marina is also the host of the She Did It Anyway Podcast.

Prior to entrepreneurship, she earned a B.S. in marketing and minored in fashion at Johnson & Wales University. Following her college career, Marina worked for Yahoo!, Tumblr, and Yahoo! News, developing digital media campaigns for some of the most recognized global and Fortune 500 brands.

Her expertise has been featured across numerous publications, including Yahoo News, Yahoo Finance, Business Insider, and more. She was named one of the Top 10 Successful Entrepreneurs to build their business during a global pandemic and led a mentor session at Create & Cultivate around how to build, monetize, and scale your brand.

TIMESTAMPS

[08:28] Marina's Upringing, Switching Careers, Founding Empowered Confidence.

[12:27] Transitioning to marketing.

[17:01] Launching Empowered Confidence.

[22:37] Marina's willingness to adapt.

[24:12] Coaching session with Marina.

[29:14] Personal Branding Journey.

[33:24] Tips and Tricks on how to establish your Voice Better.

[37:08] Social platforms for personal branding.

[40:37] Tips for growing your podcast.

[42:37] Unaddressed issue in social media.

[45:59] Issue facing clients and solution.

[49:15] Personal/Professional goals in 2023.

Connect with her:

Instagram: @marinaamiddleton, @empoweredconfidence_

TikTok

LinkedIn

Website

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