#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

Send us a text As the digital experience becomes a bigger and bigger part of a buyer’s journey, brands must quickly adapt to meet the evolving preferences of their customers. Nowhere is this truer than with Gen Z, a generation that expects seamless, personalized, and mobile-first experiences. Fat Brands, a global leader in franchising with over 2,300 locations and 18 brands, is making strides to capture this audience through innovative digital strategies. Understanding the Gen Z Mindset Gen...

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Loyalty360 Loyalty Live -  Rachel Bicking, Tenerity

Loyalty360 Loyalty Live - Rachel Bicking, Tenerity

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Loyalty360 Loyalty Live - Bindu Gupta, Comarch

Loyalty360 Loyalty Live - Bindu Gupta, Comarch

Send us a text Loyalty360's Mark Johnson interviews Bindu Gupta, Comarch to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts spe...

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Overstock Listens to Way Customer Speaks to Spur Growth

Overstock Listens to Way Customer Speaks to Spur Growth

Send us a textJimmy Budnik is Vice President of CRM for Overstock, which took home two awards at the 2020 Loyalty360 awards. They received a Gold in the Employee Engagement and Impact category and a S...

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Loyalty360 Loyalty Live - Hye-Joo Kim, Evolving Systems

Loyalty360 Loyalty Live - Hye-Joo Kim, Evolving Systems

Send us a text Loyalty360's Mark Johnson interviews Hye-Joo Kim, Evolving Systems to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live ...

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Casey’s Delivering ‘Summer of Freedom’ for Loyalty Members

Casey’s Delivering ‘Summer of Freedom’ for Loyalty Members

Send us a textKatie Petru is the Director of Communications and Community, and Mike Templeton is the Director of Loyalty and Digital Marketing at Casey’s, which has more than 2,300 convenience stores ...

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Loyalty Live with David Andreadakis, CIO, Kobie

Loyalty Live with David Andreadakis, CIO, Kobie

Send us a text Loyalty360's Mark Johnson interviews Dave Andreadakis, Chief Innovation Officer at Kobie Marketing to discuss the trends in customer loyalty and customer experience, and the changing in...

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Red Lobster Loyalty Program Uses Roadmap to Build Members and Trust

Red Lobster Loyalty Program Uses Roadmap to Build Members and Trust

Send us a textLillian Murphy is the Vice President of Customer Experience and Loyalty at Red Lobster, the world's largest seafood restaurant company with over 700 locations.Loyalty360 CEO Mark Johnson...

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Loyalty360 Loyalty Live - with Ned Moore, Clutch

Loyalty360 Loyalty Live - with Ned Moore, Clutch

Send us a text Loyalty360's Mark Johnson interviews Ned Moore, Clutch to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speake...

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