#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

Send a text As the digital experience becomes a bigger and bigger part of a buyer’s journey, brands must quickly adapt to meet the evolving preferences of their customers. Nowhere is this truer than with Gen Z, a generation that expects seamless, personalized, and mobile-first experiences. Fat Brands, a global leader in franchising with over 2,300 locations and 18 brands, is making strides to capture this audience through innovative digital strategies. Understanding the Gen Z Mindset Gen Z,...

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Team Engagement is Key to The GIANT Company’s Loyalty Launch

Team Engagement is Key to The GIANT Company’s Loyalty Launch

Send a text The GIANT Company is a U.S. supermarket chain that operates 186 stores in, Pennsylvania, Maryland, Virginia, and West Virginia. They operate full-scale supermarkets under the GIANT and MAR...

20 Jan 202129min

Consumer Community Grows Veggies Made Great Brand

Consumer Community Grows Veggies Made Great Brand

Send a text Veggies Made Great's goal is to inspire people to love eating veggies by creating high-quality, delicious, and nutritionally smart, veggie-rich foods that are ready to eat and available ev...

19 Jan 202124min

Domino’s Relies on Product Insurance to Build Customer Loyalty

Domino’s Relies on Product Insurance to Build Customer Loyalty

Send a text Vanessa Peña is the program leader of the digital experience at Domino’s, which is one of the world’s leading QSR brands in the pizza sector. Domino’s took home a gold in the CX Strategy c...

13 Jan 202110min

LEGO Goes After a Lifetime of Loyalty

LEGO Goes After a Lifetime of Loyalty

Send a text Jason Whiting is Director of the Global VIP Program at LEGO, one of the most popular and widely used toys in the world and an internationally recognized brand. The LEGO Group is a privatel...

12 Jan 202126min

19 Crimes Breaks the Rules to Win Loyalty Program Design Award

19 Crimes Breaks the Rules to Win Loyalty Program Design Award

Send a text Ashley Beckman is the global brand manager at Treasury Wine Estates, which is the maker of 19 Crimes wines and spirits, which was the Platinum award winner in the Loyalty Program Design ca...

5 Jan 202118min

Alan Magee, Church’s Chicken

Alan Magee, Church’s Chicken

Send a text Mark Johnson, CEO of Loyalty360, had the chance to talk with Alan Magee, Vice President of Digital Marketing for Church’s Chicken. Church's Chicken is an American chain of fast food restau...

4 Jan 202123min

Loyalty360 Loyalty Live - Challenges in CSR with Pam Erlichman from Jebbit

Loyalty360 Loyalty Live - Challenges in CSR with Pam Erlichman from Jebbit

Send a text Loyalty360's Mark Johnson interviews Pam Erlichman to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format, featu...

23 Dec 202025min

Loyalty360 Loyalty Live - Challenges in CSR with Carlos Dunlap from Clarus Commerce

Loyalty360 Loyalty Live - Challenges in CSR with Carlos Dunlap from Clarus Commerce

Send a text Loyalty360's Mark Johnson interviews Carlos Dunlap-Beard to discuss customer loyalty/CX trends and the changing industry landscape. Loyalty360 is hosting speakers in a live stream format,...

23 Dec 202024min

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