#539: Alisa Cohn on Prenups for Startup Founders, How to Reinvent Your Career, the Importance of "Pre-Mortems," and the Three Selves

#539: Alisa Cohn on Prenups for Startup Founders, How to Reinvent Your Career, the Importance of "Pre-Mortems," and the Three Selves

Alisa Cohn on Prenups for Startup Founders, How to Reinvent Your Career, the Importance of "Pre-Mortems," and the Three Selves | Brought to you by Kettle & Fire high quality, tasty, and conveniently packaged bone broths; Wealthfront automated investing; and Allform premium, modular furniture. More on all three below.

Alisa Cohn (@AlisaCohn) is one of the most prominent startup coaches in the world. She has advised founders and executives at Venmo, Etsy, DraftKings, Wirecutter, Mack Weldon, InVision, Tory Burch, and others. She has also coached CEOs and C-suite executives at enterprises such as Dell, Hitachi, Sony, Google, Microsoft, Bloomberg, The New York Times Company, and Calvin Klein.

She is the author of From Start-Up to Grown-Up, a guidebook for entrepreneurs on the leadership journey from founder to CEO, and host of the From Start-Up to Grown-Up Podcast. Her articles have appeared in Harvard Business Review, Forbes, and Inc. magazines, and she has been featured as an expert on Bloomberg TV, the BBC World News, and in The New York Times. A recovering CPA and one-time startup CFO and strategy consultant, she is now an angel investor and advisory board member. Outside of work, she is a (very) amateur rap artist and an investor in Broadway shows, two of which have won Tony Awards.

Please enjoy!

This episode is brought to you by Kettle & Fire! Kettle & Fire makes one of the highest quality, tastiest, and most conveniently packaged bone broths on the market, and I have a huge collection of their broths on my kitchen counter for easy access. I’ve been a fan ever since 2015, when podcast guest and ketogenesis expert Dr. Dominic D’Agostino introduced me to the company. Their products fit me and my lifestyle extremely well: bone broth is a great ‘one-stop shop’ for low-carb, high-protein nutrition, and bone broth makes an excellent lower-calorie breakfast that requires no prep.

It’s one of the simplest ways to get many of the nutrients I need, and I simply feel better when broth is a regular part of my diet. You can save 25% off your order by going to KettleAndFire.com/Tim and using code TIM at checkout.

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This episode is also brought to you by Wealthfront! Wealthfront pioneered the automated investing movement, sometimes referred to as ‘robo-advising,’ and they currently oversee $20 billion of assets for their clients. It takes about three minutes to sign up, and then Wealthfront will build you a globally diversified portfolio of ETFs based on your risk appetite and manage it for you at an incredibly low cost.

Smart investing should not feel like a rollercoaster ride. Let the professionals do the work for you. Go to Wealthfront.com/Tim and open a Wealthfront account today, and you’ll get your first $5,000 managed for free, for life. Wealthfront will automate your investments for the long term. Get started today at Wealthfront.com/Tim.

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This episode is also brought to you by Allform! If you’ve been listening to the podcast for a while, you’ve probably heard me talk about Helix Sleep mattresses, which I’ve been using since 2017. They just launched a new company called Allform, and they’re making premium, customizable sofas and chairs shipped right to your door—at a fraction of the cost of traditional stores. You can pick your fabric (and they’re all spill, stain, and scratch resistant), the sofa color, the color of the legs, and the sofa size and shape to make sure it’s perfect for you and your home.

Allform arrives in just 3–7 days, and you can assemble it yourself in a few minutes—no tools needed. To find your perfect sofa, check out Allform.com/Tim. Allform is offering 20% off all orders to you, my dear listeners, at Allform.com/Tim.

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#392: Ben Horowitz — What You Do Is Who You Are >> Lessons from Silicon Valley, Andy Grove, Genghis Khan, Slave Revolutions, and More

#392: Ben Horowitz — What You Do Is Who You Are >> Lessons from Silicon Valley, Andy Grove, Genghis Khan, Slave Revolutions, and More

"One of the key insights from Bushido is that a culture is not a set of beliefs, it's a set of actions." — Ben HorowitzBen Horowitz (@bhorowitz) is a cofounder and general partner at the venture capit...

24 Okt 20191h 13min

#391: The Random Show — On Fasting, Forest Bathing, How to Say NO, Rebooting the Self, and Much More

#391: The Random Show — On Fasting, Forest Bathing, How to Say NO, Rebooting the Self, and Much More

Technologist, serial entrepreneur, world-class investor, self-experimenter, and all-around wild and crazy guy Kevin Rose (@KevinRose), rejoins me for another episode of The Random Show. In this one we...

17 Okt 20191h 34min

#390: Q&A With Tim — On Happiness, Dating, Depressive Episodes, and Much More

#390: Q&A With Tim — On Happiness, Dating, Depressive Episodes, and Much More

Welcome to another episode of The Tim Ferriss Show, where it is my job to sit down with world-class performers of all different types to tease out the habits, routines, favorite books, and so on that ...

10 Okt 20191h 43min

#389: Neil deGrasse Tyson — How to Dream Big, Think Scientifically, and Get More Done

#389: Neil deGrasse Tyson — How to Dream Big, Think Scientifically, and Get More Done

“What matters is: Are you a good problem solver? Are you moral? Are you a hard worker? Are you a good leader? Do you have insights into the field? These are the questions that matter.” — Neil deGrasse...

3 Okt 20191h 50min

#388: Lisa Ling — Exploring Subcultures, Learning to Feel, and Changing Perception

#388: Lisa Ling — Exploring Subcultures, Learning to Feel, and Changing Perception

"It requires time and energy to get invested in other people's stories, but I do in my heart of hearts believe that you emerge a better and smarter human as a result of taking that time." — Lisa LingL...

26 Sep 20191h 44min

#387: Tristan Harris — Fighting Skynet and Firewalling Attention

#387: Tristan Harris — Fighting Skynet and Firewalling Attention

"Big Brother isn't watching. He's singing and dancing. He's pulling rabbits out of a hat. Big Brother’s busy holding your attention every moment you're awake. He's making sure you're always distracted...

19 Sep 20192h 6min

#386: Ken Burns — A Master Filmmaker on Creative Process, the Long Game, and the Noumenal

#386: Ken Burns — A Master Filmmaker on Creative Process, the Long Game, and the Noumenal

“There’s always the certainty that the opposite of what I might believe in might also be true.” — Ken BurnsKen Burns (@KenBurns) has been making documentary films for more than 40 years.Since the Acad...

12 Sep 20191h 28min

#385: The World's Largest Psychedelic Research Center

#385: The World's Largest Psychedelic Research Center

This is something I’ve been working on for ~1.5 years and something diligent scientists have been working toward for 20+ years.This episode features a recording of the press conference announcing the ...

10 Sep 20191h

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