How to Change From In-App Purchases to Subscriptions

How to Change From In-App Purchases to Subscriptions

Want to know how to go from a one-time in-app purchase model to a subscription based app?

In this video, Sarah Boland, Founder & CEO at Life Lapse, will share how:

- How she knew that a one-time in app purchase wasn't a sustainable business model?

- Whether a monthly and annual subscription was more popular?

- Other strategies that she implemented to get conversion rates from 1% to 6%?

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=t4O8rEg-0tk

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How to Find Investors for a Mobile Game

How to Find Investors for a Mobile Game

Are you looking to find investors for your new mobile game. Well, I'm going to show you a simple way to raise money and if it's even worth it. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=_eAHuTMM3YM

31 Aug 20187min

678: How to Get More Shares for Your App with Aurora Klaeboe Berg

678: How to Get More Shares for Your App with Aurora Klaeboe Berg

We have four time guest, Aurora Berg, Co-Founder at Megacool. You will discover how to get more shares for your app, the opportunity for shares to happen on Instagram and Snapchat stories and how to use a rewarded referral system. Aurora Klaeboe Berg is the Co-Founder & COO at Megacool.

30 Aug 201829min

App Store Optimization (ASO) in Search Engine Optimization (SEO) Terms

App Store Optimization (ASO) in Search Engine Optimization (SEO) Terms

Do you understand search engine optimization, but you're completely new to app store optimization? Well I'm going to break down ASO into SEO terms so you can get a finally grasp on how to optimize your apps for search. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/onQJUlIennU

28 Aug 201813min

677: Growing a Niche Dating App with Noa Gutterman

677: Growing a Niche Dating App with Noa Gutterman

Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing campaigns for a niche app and how retro looking ads are outperforming any other ad creative. Noa Gutterman is Head of Growth at HER Social App.

27 Aug 201836min

How to Use The Apple Pre-Order Feature to Maximize Your Pre-Launch Strategy

How to Use The Apple Pre-Order Feature to Maximize Your Pre-Launch Strategy

Want to know how to maximize the new Apple preorder feature? Well I'm going to show you how to set it up, all the best practices and how we used it to land an Apple Feature. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/o3bR2F74vvw

24 Aug 20186min

676: 3 Simple Things That Always Improve Conversions with Barron Caster

676: 3 Simple Things That Always Improve Conversions with Barron Caster

Today's guest is the Director of Growth at Rev.com. You will discover how simplifying their on-boarding flow doubled conversions, a hack to get in-person user feedback and why adding a Facebook login didn't lead to the growth they were expecting. Barron Caster is the Director of Growth at Rev.

23 Aug 201836min

How to Select Your Soft Launch Countries

How to Select Your Soft Launch Countries

Are you preparing to soft launch your app. Well I'm going to show you how to select the soft launch countries within iOS and Google Play. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/BSFYbFwNrNo

22 Aug 20185min

675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

Today's guest is Alex Austin who is the CEO of Branch Metrics. You will discover why just looking at CPI may not lead to the actual value of a user, how to determine a user's viral worth and his story telling tips that helped him raise over $100M. Alex Austin is the CEO of Branch Metrics.

20 Aug 201841min

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