How to Calculate Accurate ROIs from Apple Search
Shamanth Rao, founder at Rocketship HQ, talks about how your Apple Search Ads installs might be different from your MPP and how to accurately calculate ROIs from your Apple Search Ads.
5 Nov 20197min
756: Using Affiliates to Increase User Base with Nate Hunter
Today's guest is the CTO of a daily fantasy sports app called SuperDraft. You will discover how he's using affiliates to drive targeted and engaged users, how he's incorporating retention strategies f...
5 Nov 201931min
755: How to Optimize Your Programmatic Advertising with Cuneyt Unar
Today's guest is a user acquisition expert with experience running campaigns for the social casino game category. You're about to discover a trick for running Google UAC keyword campaigns, how to opti...
29 Okt 201934min
How to Increase Mobile App Retention with Paid Ads
Are you looking for the inside mobile user acquisition secrets from the most successful mobile companies? Are you interested in discovering the strategies that the top UA (user acquisition) experts a...
28 Okt 20194min
754: How to Calculate ROAS & Manage Cashflow with Steve Hovagimyan
Today's guest is a seasoned CFO with experience in both private and public companies. You will discover how to calculate ROAS and what a CFO wants to see, how to finance an effective UA campaign and f...
22 Okt 201928min
App Store Optimization Marketing Tips From ASO Experts
My top tip for ASO publishers today is to roll with the punches on keyword ranks in the App Store.
22 Okt 20196min
753: Insights from a Mobile Gaming CFO with Peter Hansen-Chambers
If you're growing rapidly in the mobile gaming space and wondering if you should hire a CFO, then we have a great episode for you. Today's guest is the CFO at Hutch and he shares when is it the right ...
15 Okt 201926min
752: The One-Pager to Validate App Ideas with Leo J Barnett
Today's guest is an entrepreneur, actor (you may have seen him on The Crown) and designer. He shares his simple process for building a one-pager to validate his app ideas. Also, you will discover how ...
8 Okt 201937min
