The Marketing Mix for Startup Apps

Progress over perfection. Why take 2 months revamping your onboarding, paywall, and/or product only to see a fraction of an increase in your KPIs? We've done hundreds of tests and will share A/B tests that you can run in 5 minutes or less, instantly increasing your retention and monetization. This talk was originally recorded and presented at App Promotion Summit SF in Sept 2024. https://apppromotionsummit.com/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

16 Okt 202417min

This week's guest will guide you through data-driven app design and icon/screenshot experiments. Seven Shurygin, former Lyft designer and founder of Sprocket — the #1 app for selling bicycles — will share his expertise on icon and screenshot experimentation, data-driven app design, and social media marketing. You’ll gain expert insights into making data-driven design decisions, running effective A/B tests for screenshots and icons, and leveraging social media as a powerful growth channel. You will discover: -Expert tips for icon and screenshot experiments -Data-driven app design strategies -Using social media as a growth channel Learn More: https://www.linkedin.com/in/sevenshurygin https://apps.apple.com/us/app/sprocket-sell-buy-bicycles/id899907986 https://play.google.com/store/apps/details?id=com.retrographic.sprocket App Audit: https://apps.apple.com/us/app/macro-tracker-caloriekit/id6502718562 https://play.google.com/store/apps/details?id=pt.cosmicode.guessup You can also watch the video: https://youtube.com/live/5lbUxfZw9kk Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

12 Okt 20241h 4min

Maximize your app's potential with affiliate marketing! Whether it's a simple Amazon link in your settings or a full affiliate-based model, it's an easy way to boost revenue. Even small additions like recommending products can make a big impact, just like one of our clients who made hundreds from a single email! Don't sleep on this—affiliate marketing could add that extra 10-20% to your monetization strategy. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

9 Okt 20245min

In this interview, we will discuss the phenomenal success of Parallel Live, an AI app that has surpassed $1M+ in sales. And the best part, Ethan did it all by HIMSELF - building, scaling, and marketing the app. Ethan Keiser is an ex-TikTok Senior Engineer, current TikTok influencer with 1 million followers, and Founder of Parallel Live. Parallel Live is a groundbreaking fake live-streaming app that creates the illusion of real-time interaction with countless AI-generated viewers. We will dig into social AI and how app developers can monetize it. You will discover: -How he built, scaled, and marketed the app by himself -How he’s been able to drive 75% organic growth through IG -How to leverage organic social media as a growth channel Learn More: https://parallellive.onelink.me/WOuo/f2uh7nn5 You can also watch the video: https://youtube.com/live/Wpfq7fvvvno Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

5 Okt 20241h 1min

How to Get Your First 100 Users BEFORE Launching Your App 🚀 Discover the secret to a successful app launch! Learn how to build a loyal fanbase and create pre-launch buzz with a powerful Instagram strategy. From zero to half a million followers in just a year and a half! 🤯 Learn about: -Building a strong Instagram following -Creating a loyal community of early adopters -Developing a profitable paywall strategy for your new app Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

2 Okt 20248min

There is a lot of advice about how to run app install ads on Facebook, but we’ve seen it all! You will discover the exact strategies working for our clients that go AGAINST what other experts tell you. And we’ll reveal the real numbers behind each campaign. Topics covered in this video: -How you can get started for just $50 a day on Meta -How to design ads all on your own -How to find the best and most affordable UGC creators App Audits: https://apps.apple.com/in/app/acko-insurance/id1621244359 - PPT https://play.google.com/store/apps/details?id=de.combike&hl=en - How to get better keyword rankings You can also watch the video: https://youtube.com/live/eAH37yJKuBE Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

28 Sep 202458min

Here are effective, previously undisclosed strategies to skyrocket your app downloads and revenue. 🤑 1. Pay What You Want: Let users choose their own discount or price, offering flexibility that can increase conversions. 2. Win-Back Trial Cancel: Bring back users who canceled their free trial with personalized offers that increase retention. 3. Email Campaigns: Use creative and personalized emails to engage users, offer discounts, or encourage app sharing for increased loyalty. 4. Cart Abandonment: Send reminders to users who added items to their cart but didn’t complete the purchase, helping recover lost sales. 5. Timed Discounts: Offer limited-time discounts at key moments, like after users interact with premium content, to drive subscriptions. Watch now to see real examples of these strategies in action and take your app to the next level! Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

25 Sep 202415min

While there are many paths to success the quickest way to fail is by overspending and overdeveloping your app before you EVEN have users. In this video, you will discover the 5 essential features that you need in your MVP. A quick tip: get traction and build upon your MVP. 1. Analytics: Understanding your users' behavior is key to improving your product. 2. SMS/Push Notifications: Keep your users engaged and informed with timely SMS and push notifications. 3. Onboarding: From interactive tutorials to personalized recommendations, a smooth onboarding experience can set your MVP apart. 4. Paywall: A well-designed paywall can help you generate revenue and maximize your MVP's potential. 5. Live Chat/Contact Us: An interactive feature can enhance the overall user experience and improve customer satisfaction without building the WRONG features. By incorporating these 5 must-haves into your MVP, you can create a product that not only attracts users but also retains them and drives growth. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

18 Sep 202417min