Scaling a $1M Membership Business into an App-Based Model

Scaling a $1M Membership Business into an App-Based Model

In this interview, we will explore the journey of transforming a successful $1M membership-based business into a thriving app model.

We're joined by Alison Lumbatis, founder of Outfit Formulas, a monthly outfit-planning app designed to simplify fashion for women. Alison shares her journey from blogger, influencer, and author to entrepreneur, building a community and launching her membership service in 2014, leading to the app's launch 10 years later.

We'll also discuss idea validation, unique challenges, and strategies involved in making this transition.

You will discover:

-Insights on idea validation and the journey for transitioning to an app-based model

-Effective ways to collect user data and make data-driven decisions

-How to build a loyal social community and drive app growth

Learn More:

https://outfitformulas.com

https://alisonlumbatis.com

https://apps.apple.com/us/app/outfit-formulas-outfit-maker/id6447664832

App Audit:

App 1: https://apps.apple.com/us/app/mindspace-daily-affirmations/id1633427328

App 2: https://play.google.com/store/apps/details?id=com.oceanmtech.dmt

You can also watch the video: https://youtube.com/live/0RBzDeO1ovg

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

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SPONSORS

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Avsnitt(991)

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.We are joined by Alex Vech...

15 Mars 202559min

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.We are joined by Alex Vech...

15 Mars 20251h 1min

App Masters Greatest Hits: Episode 10 with Chris Barton, Co-founder of Shazam

App Masters Greatest Hits: Episode 10 with Chris Barton, Co-founder of Shazam

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!We’re here with App Masters Greatest Hits—a 10-episode series where we’ll jour...

13 Mars 202540min

Bootstrapping a Puzzle App to 10M+ Installs

Bootstrapping a Puzzle App to 10M+ Installs

This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in ...

8 Mars 20251h 11min

Bootstrapping a Puzzle App to 10M+ Installs

Bootstrapping a Puzzle App to 10M+ Installs

This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in ...

8 Mars 20251h 9min

App Masters Greatest Hits: Episode 9 with Cesar Kuriyama (Part 2)

App Masters Greatest Hits: Episode 9 with Cesar Kuriyama (Part 2)

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!We’re here with App Masters Greatest Hits—a 10-episode series where we’ll jour...

6 Mars 202525min

Viral First Approach to App Ideas

Viral First Approach to App Ideas

Turn Viral Videos into Million-Dollar App Ideas! 🚀Struggling to come up with a winning app idea? What if your next big app idea is already out there—hidden in a viral video? Learn how to spot trends,...

4 Mars 20257min

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

App Localization: The Most Overlooked Strategy That Instantly Increases Revenues

In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, a...

1 Mars 20251h

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