Fashion, PR, and Circularity with The R Collective's Christina Dean

Fashion, PR, and Circularity with The R Collective's Christina Dean

Christina Dean is the founder and CEO of The R Collective, an upcycled fashion brand and social impact business that rescues luxury brands’ excess materials and collaborates with award-winning sustainable designers to create circular fashion.

Founded in 2017 they are selling via their Shopify store and wholesale.

They have rescued 238,000 yards of fabric and 8,100 square feet of leather.

In this episode we discuss:

  • Why excessive textile materials pose a challenge for charities and businesses
  • The issue of excess and waste materials in the fashion industry
  • Repurposing and reusing fabric and clothing protected by intellectual property
  • How do partnerships with luxury brands help in creating circular fashion?
  • Why is getting control of inventory crucial in becoming more sustainable?

Time stamps:

[03:57] From dentist to journalist to sustainable fashion.

[06:31] Businesses donate excess materials to nonprofits.

[11:19] Complexity of using luxury brands' excess stock.

[14:55] Recycling luxury brand materials into new products.

[17:16] Supply chain analysis proves recycling is environmentally beneficial.

[21:48] Inventory control is crucial for sustainable businesses.

[24:04] Press involvement is crucial for business success.

[28:07] Fashion waste creates opportunities for sustainability.


Free 1 Hour Consultation with Connected Sourcing >> https://ecmp.info/sourcing

Save 15% with Zitec >> https://ecmp.info/zitec

.

.



This podcast uses the following third-party services for analysis:

Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Avsnitt(622)

How MUD Jeans Built the World’s First Circular Denim Brand — and What eCommerce Can Learn from It

How MUD Jeans Built the World’s First Circular Denim Brand — and What eCommerce Can Learn from It

Bert van Son is the founder at MUD Jeans, the first and only circular jeans company in the world. Founded in 2012 they’ve been a BCorp since 2013. Selling via their Shopify store, their own store in A...

3 Nov 202527min

What Would You Do if growth at your eCommerce brand has stalled? – with Janis Thomas

What Would You Do if growth at your eCommerce brand has stalled? – with Janis Thomas

Janis Thomas is an eCommerce & Subscriptions Expert, recently named in the Top 100 UK Marketing Influencers list.  In this episode of the special WWYD? (What Would You Do?) series, Janis answers the b...

27 Okt 202534min

Multi-Channel eCommerce Made Simple: Lessons from Charles Bentley’s £30M Strategy with Andrew Steel

Multi-Channel eCommerce Made Simple: Lessons from Charles Bentley’s £30M Strategy with Andrew Steel

Andrew Steel is the eCommerce Director at Charles Bentley. Founded 160 years ago as manufacturer of chimney sweeping brushes, they now balance selling brushes and cleaning products via wholesale and d...

20 Okt 202535min

How COOK Became a £150 Million Food Retailer with James Rutter

How COOK Became a £150 Million Food Retailer with James Rutter

James Rutter is the Chief Strategy Officer at COOK, home of award-winning frozen meals and puddings. Founded in 1997, and a BCorp since 2013! COOK now sell via their bespoke website, 111 shops across ...

13 Okt 202538min

iFIT’s 4-Bucket Framework: How to Build a Subscription Business That Lasts

iFIT’s 4-Bucket Framework: How to Build a Subscription Business That Lasts

Jeremy McCarty is the Chief Subscription and Content Officer of iFIT, a global leader in connected fitness via their NordicTrack, Pro-form, and Freemotion brands. In this episode, Jeremy reveals the p...

6 Okt 202534min

Making Conversational Commerce Work for You — GoKwik’s Abhishek Chandra Explains How

Making Conversational Commerce Work for You — GoKwik’s Abhishek Chandra Explains How

Abhishek Chandra is the Chief Revenue Officer at GoKwik. Founded in 2020 their focus is on helping eCommerce brands unlock their growth by solving crucial challenges across the eCommerce funnel. Which...

29 Sep 202535min

WWYD? Ian Leslie on Achieving Hockey Stick Growth in a $10–25M eCommerce Brand

WWYD? Ian Leslie on Achieving Hockey Stick Growth in a $10–25M eCommerce Brand

Ian Leslie is an eCommerce CMO who’s also done stints in SaaS marketing, journalism, and education. Probably best known for his 10 years driving 15x eCommerce revenue growth at B2B eCommerce furniture...

22 Sep 202530min

Scaling an Amazon-First Brand: Joey’z Journey to $10M with Charles Chakkalo

Scaling an Amazon-First Brand: Joey’z Journey to $10M with Charles Chakkalo

Charles Chakkalo is the Founding partner of Joey’z, an Amazon-first homewares brand. Since 2010, he’s been building a lean, everything-in-house Amazon operation focused on practical, everyday consumer...

15 Sep 202533min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
badfluence
varvet
svd-tech-brief
rss-borsens-finest
rss-svart-marknad
uppgang-och-fall
avanzapodden
bathina-en-podcast
fill-or-kill
lastbilspodden
rss-inga-dumma-fragor-om-pengar
rss-dagen-med-di
tabberaset
borsmorgon
rss-kort-lang-analyspodden-fran-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
24fragor
montrosepodden