Marketing Insights for Maximum eCommerce Growth with 8-figure Naturepedic’s Arin Schultz

Marketing Insights for Maximum eCommerce Growth with 8-figure Naturepedic’s Arin Schultz

Arin Schultz is VP of Sales and Marketing at natural mattress brand Naturepedic.

Founded in 2003, Naturepedic sell via their Magento website, 22 stores, and via wholesale. Sales-wise they’re in the mid-high 8 figures, and have tripled in size since Arin joined 9 years ago.

Hit PLAY to hear:

  • Arin’s journey into eCommerce
  • How Naturepedic found success with affiliate and influencer marketing
  • Their strategic use of SEO
  • Naturepedic’s commitment to environmental consciousness
  • Customer education and its contribution to brand growth
  • Balancing internal and external resources

Key timestamps to dive straight in:

[04:08] Shifting from sales to marketing.

[05:34] Taking over Naturepedic’s affiliate program in 2020 and getting great returns.

[07:39] Get the basics of SEO right to build and grown your brand.

[09:56] Plans for bringing more traffic to the website.

[12:18] Naturepedic focuses on customer education.

[13:11] Getting repeat customers due to great customer service.

[16:22] Brand educating on healthy living, environmental impact.

[19:08] Benefits of outsourcing.

[20:49] Hear Arin’s top tips!

Contact SHOPLINE >>> https://ecmp.info/shopline

Book your Super Payments Demo >>> https://ecmp.info/super

.



This podcast uses the following third-party services for analysis:

Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Avsnitt(621)

Video Persuasion author and direct response marketing pioneer Rick Cesari

Video Persuasion author and direct response marketing pioneer Rick Cesari

Rick Cesari has helped major brands from GoPro to George Foreman build billion dollar brands through Brand Response advertising and strategic video marketing. He’s with us today to talk about his new ...

9 Dec 201936min

How to grow a new store fast with Google Ads and SEO with Joe & Mike Brusca

How to grow a new store fast with Google Ads and SEO with Joe & Mike Brusca

Joe and Mike Brusca have a unique approach to eCommerce. Quickly scaling high ticket dropshipping eCommerce stores, then selling them via brokerage sites like Empire Flippers to generate cash to repea...

2 Dec 201931min

Using your products to market your website with Luke Peters from Newair

Using your products to market your website with Luke Peters from Newair

Luke Peters is the CEO of NewAir, according to Inc magazine one of the fastest growing privately held eCommerce businesses in America. Selling all sorts of heating and cooling appliances to consumers ...

25 Nov 201932min

Think 'Customer Journey' first to increase marketing impact with Omnisend's Rytis Lauris

Think 'Customer Journey' first to increase marketing impact with Omnisend's Rytis Lauris

My guest is Rytis Lauris, the CEO and co-founder of Omnisend, an eCommerce marketing automation service trusted by over 50,000 marketers! He was on the show earlier this year (episode 195) to talk abo...

18 Nov 201931min

7 Principles of DTC eCommerce with BigCommerce Head of Europe Mark Adams

7 Principles of DTC eCommerce with BigCommerce Head of Europe Mark Adams

This November the White Label World Expo Online Retail Sourcing Show comes to London. Both myself and today’s guest are keynote speakers at the event. I got chatting to Mark at LinnAcademy and what he...

11 Nov 201931min

eCommerce Marketing Tips including Google Shopping, Email Marketing, and Personalisation

eCommerce Marketing Tips including Google Shopping, Email Marketing, and Personalisation

We're celebrating the publication of host Chloe Thomas's new book 'eCommerce Marketing: How to get Traffic that BUYS to your Website' by bringing you marketing tips from 3 eCommerce marketing experts....

4 Nov 201926min

Putting culture and customer excitement at the heart of growth with Swanwick's Alaina Frederick

Putting culture and customer excitement at the heart of growth with Swanwick's Alaina Frederick

Alaina Frederick is the Chief Sales Officer at Swanwick, a retailer of blue light blocking glasses that help customers get a better night’s sleep. They launched in 2015 and have already sold over 85,0...

28 Okt 201927min

Building a 7-figure eCommerce business with Sustainable Funiture's Margaret Larson

Building a 7-figure eCommerce business with Sustainable Funiture's Margaret Larson

Margaret Larson is the founder and Managing Director at Sustainable Furniture, an online furniture business based just 30min from me in Cornwall. In the past year they’ve won a plethora of awards for ...

21 Okt 201934min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
svd-tech-brief
rss-svart-marknad
rss-borsens-finest
badfluence
uppgang-och-fall
avanzapodden
fill-or-kill
bathina-en-podcast
rss-inga-dumma-fragor-om-pengar
rss-dagen-med-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
lastbilspodden
borsmorgon
tabberaset
rss-kort-lang-analyspodden-fran-di
24fragor
bilar-med-sladd