Jim Lecinski (Northwestern Kellogg) | Class is in Session...Be a Student of AI
This week's guest on The CMO Podcast is one of the foremost experts in the world of Artificial Intelligence and marketing, Professor Jim Lecinski. Jim is the Clinical Associate Professor of Marketing ...
9 Okt 202458min
Emily Silver (Dick's Sporting Goods) | A Brand That Believes That Every consumer is an Athlete
Today's guest on The CMO Podcast is Emily Silver, the SVP and Chief Marketing & Athlete Experience Officer at Dick’s Sporting Goods, the $13 billion-by-revenue retailer. Dick’s was founded by Dick Sta...
2 Okt 202449min
Emily Ketchen (Lenovo) | Bringing Kindness to the World's Largest PC Company
The guest today on The CMO Podcast is Emily Ketchen, the Chief Marketing Officer and VP of Intelligent Devices Group and International Markets for Lenovo. The Intelligent Devices Group–as you might ex...
25 Sep 202446min
Kate Cronin (Moderna) | Pioneering Biotech Company and their Software of Life
Fall means it's time for your annual flu and Covid shots! So, this week on The CMO Podcast, Jim welcomes Kate Cronin, the Chief Brand Officer for Moderna, the 14-year-old pioneering biotech company. M...
18 Sep 202454min
Ramon Soto (Northwell Health) | Upsetting the Status Quo of Healthcare in America
This week on The CMO Podcast, Jim welcomes Ramon Soto, Chief Marketing and Communications Officer at Northwell Health, Based in New York, Northwell Health is one of the largest health-care providers i...
11 Sep 202454min
Maya Wasserman (Sony Electronics) | Telling the Story of Sony Today from Your Home to the NFL
The guest this week on The CMO Podcast is Maya Wasserman, the Head of Marketing for Personal Entertainment, Home Entertainment and Brand Marketing for Sony Electronics. Maya oversees a large scope of ...
4 Sep 202445min
Pedro Ribeiro (University of Notre Dame) | Building the Next Generation of Leaders
We're entering the beginning of a new school year and the American College Football season begins this weekend! For the first time in this podcast's history, Jim welcomes a CMO of sorts from a large U...
28 Aug 202450min
Penn State Panel | Dana H. Born (US Air Force), Wanda Bryant Hope (Johnson & Johnson), and Paula Garcia Todd, (IFF)
For this week’s episode, The CMO Podcast returns to Penn State University–Jim's MBA alma mater–for a live panel discussion on authentic leadership. This panel wrapped up another successful annual Alum...
21 Aug 20241h 5min
