Becoming a Media Company: How to Turn Your Business Into a Platform
Do you use content to capture the attention of consumers? Are you wondering how to reach out to a larger audience? In this episode, I interview Michael Brito, author of Smart Business, Social Business and his latest book, Your Brand: The Next Media Company. Michael shares the reasons why your business should become a media outlet. Show Notes: https://www.socialmediaexaminer.com/63See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
18 Okt 201339min
Growing With Content: How to Start a Respectable Platform Others Will Love
Do you want to build a respectable platform? Are you wondering how to use content to grow your business? In this episode, you'll learn 5 tips to help you grow your business with content and the story behind Social Media Examiner's success. Back in 2008, I sent a LinkedIn request to Ann Handley, who was, and still is, the chief content officer at MarketingProfs. Show Notes: https://www.socialmediaexaminer.com/62See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11 Okt 201339min
Content Marketing: How to Attract People With Content
Do you use content marketing for your business? Are you wondering how to attract customers with your content? In this episode, I interview Joe Pulizzi, founder of the Content Marketing Institute, the Content Marketing World conference and author of the new book, Epic Content Marketing. Show Notes: https://www.socialmediaexaminer.com/61See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4 Okt 201342min
Social Strategy: How to Build a Sustainable Social Media Marketing Plan
Do you have a social media plan? Are you wondering how to build a social media strategy for your business? In this episode, I interview Neal Schaffer, author of Maximizing LinkedIn for Sales and Social Media Marketing. He's a social media consultant and coach. Show Notes: https://www.socialmediaexaminer.com/60See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
27 Sep 201338min
Social Sharing: How to Inspire Fans to Share Your Stories
Do you use stories to market your business? Are you wondering how you can get people to share your content? In this episode, I interview Simon Mainwaring, author of We First: How Brands and Consumers Use Social Media to Build a Better World. He's a consultant who's worked with brands like Nike and Motorola. Show Notes: https://www.socialmediaexaminer.com/59See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
20 Sep 201336min
Selling With Social Media: A New Direction for Businesses
Do you use social media to grow your business? Are you wondering how social media can help you sell more products and services? In this episode, I interview Tom Martin, author of The Invisible Sale: How to Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads. Show Notes: https://www.socialmediaexaminer.com/58See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
13 Sep 201336min
Google+ Hangouts: What Marketers Need to Know to Get Started
Do you use Google+ hangouts for your marketing? Are you wondering how hangouts can help your business? In this episode, I interview Brandee Sweesy, who is a Google+ hangouts marketing expert. For the last 20 years she has been helping entrepreneurs grow a following with video. Show Notes: https://www.socialmediaexaminer.com/57See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6 Sep 201337min
Instagram Marketing: How to Get Started With Instagram
Do you use Instagram for your business? Are you wondering how Instagram can help with your marketing? In this episode, I interview Sue B. Zimmerman, who is known as the Instagram Gal. Sue helps businesses use Instagram to find their ideal customers. Show Notes: https://www.socialmediaexaminer.com/56See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
30 Aug 201337min
