The Unraveling of Boeing | Jedi Mind Tricks | 3

Every new Nike employee gets a list of principles that serves as the company’s philosophy. One: Our business is change. Two: We’re on offense, all the time.With those principles Nike sprinted from $29...

8 Mars 201826min

As long as there have been professional sports, there have been professional athletes, willing to accept money to wear certain brands, but the biggest endorsement deals were only made possible by a mi...

6 Mars 201820min

Rudi and Adi Dassler started the “Dassler Business” in the 1920s in their parent’s garage, recycling materials from WWI military gear and uniforms. They got a pair of their track spikes on an athlete ...

1 Mars 201823min

In 2015, Kanye West turned his back on Nike, an all out battle in the ongoing war for sneaker supremacy. Nike and Adidas are two multinational companies worth billions in an industry estimated to be v...

27 Feb 201819min

Rich Greenfield is a tech and media analyst with BTIG who’s been covering this battle in some capacity for decades. We had the chance to talk to him in depth on today’s episode.Follow Rich on Twitter ...

22 Feb 201823min

Netflix goes from being a streaming company to a movement in which consumers all over the world decide what show to watch -- and when and how they watch them. The future that Reed Hastings and Marc Ra...

20 Feb 201824min

Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was o...

15 Feb 201823min

We take a step back to explore how a little company called Home Box Office went from serving B-movies to 325 homes in Wilkes Barre, Pennsylvania to become the juggernaut that we know as HBO. In the pr...

13 Feb 201826min