Why Fixed Ops Must Be Part of Your Digital Strategy

Why Fixed Ops Must Be Part of Your Digital Strategy

Owen Moon is the CEO and Co-Founder of Fixed Ops Digital, an automotive service solutions company focused on driving more service-focused traffic to a dealership's website while giving service customers a better online experience.

Over the past 20 years, Owen has helped dealerships sell more cars and drive more service revenue with traditional and digital marketing strategies. He's been a speaker at automotive industry events like Digital Dealer, Innovative Dealer Summit, and the Fixed Ops Conference. Owen is also a content contributor for publications like Auto Success and Modern Dealership.

In this episode…

Showcasing your services is an important part of bringing traffic to your dealership. If you don't call attention to your service offers online, your customers will quickly move on to another service center that will meet their needs.

Owen Moon, the CEO and Co-Founder of Fixed Ops Digital, knows that dealerships see better results when they focus on their service department. So, how do you do this?

Join Ilana Shabtay in this episode of Inside Auto Podcast as she sits down with Owen Moon, the CEO and Co-Founder of Fixed Ops Digital. Owen shares his career journey and what he's learned from working with car dealerships over the past 20 years. He also discusses how he pioneered fixed ops strategies in the automotive space, shares his advice for dealerships and their service departments, and talks about what the automotive industry can expect for 2021.

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