How to Create a Marketing Budget | Ep. #58
In Episode #58 Neil and Eric highlight how they create a marketing budget. Listen as they illustrate the differences between short-term and long-term budgeting, the value of content for link building,...
27 Sep 201611min
How to Decide if You Need Separate Brands for Your Business | Ep. #57
In Episode #57 Neil and Eric talk brands, specifically, how many you should have if you want to be successful in your efforts. Listen as they explain why brand diversification is not only unnecessary ...
26 Sep 201610min
The Best Services for Finding Great Freelancers | Ep. #56
In Episode #56 Neil and Eric highlight how they go about hiring the best freelancers no matter the industry. Listen as they share websites, tools, and creative strategies for finding freelancers that ...
25 Sep 201610min
What Should You Do with a Website that Is No Longer in Use? | Ep. #55
In Episode #55 Neil and Eric discuss tried and true strategies for making the most of a website that is no longer in use. Listen as they talk 301 re-directs, domain name investments, scrappy partnersh...
24 Sep 20169min
The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54
In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how...
23 Sep 201611min
The Best Way to Research New Blog Topics | Ep. #52
In Episode #52 Neil and Eric discuss the all-too-common challenge of finding great ideas for blog topics. Listen as they share a number of their favorite tools, proven techniques, and secret sources f...
21 Sep 201612min
How to Get a Lot of Traffic to Your Site without Building Links | Ep. #51
Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! Links affect two types of traffic sources: organic traffic and referral ...
20 Sep 201610min
