The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Why You Shouldn't Reveal Your Revenue Numbers | Ep. #790

Why You Shouldn't Reveal Your Revenue Numbers | Ep. #790

In episode #790, Eric and Neil explain why you shouldn’t reveal your revenue numbers. Tune in to hear why secrecy is always the best policy. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why You ...

29 Sep 20188min

Here's a Hack to Shoot Past Your Competitors | Ep. #789

Here's a Hack to Shoot Past Your Competitors | Ep. #789

In episode #789, Eric and Neil discuss how you can shoot past your competitors. Tune in to hear this great hack! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Here's a Hack to Shoot Past Your Com...

28 Sep 20188min

This Is Going to Disrupt the SEO Industry | Ep. #788

This Is Going to Disrupt the SEO Industry | Ep. #788

In episode #788, Eric and Neil talk about the one thing that is going to disrupt the SEO industry. Tune in to hear what their predictions are for the future of SEO. TIME-STAMPED SHOW NOTES: [00:27]...

27 Sep 20188min

Our Favorite SEO Hack | Ep. #787

Our Favorite SEO Hack | Ep. #787

In episode #787, Eric and Neil talk about their favorite SEO hacks. Tune in to her what hack you should be using. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Our Favorite SEO Hack [00:40] Nei...

26 Sep 20188min

Our Biggest SEO Mistake | Ep. #786

Our Biggest SEO Mistake | Ep. #786

In episode #786, Eric and Neil talk about their biggest SEO mistakes. Tune in to learn from their missteps. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Our Biggest SEO Mistake [00:40] Neil’s ...

25 Sep 20189min

How Neil's Email Management Strategy Capitalizes On Remarkable Opportunities | Ep. #785

How Neil's Email Management Strategy Capitalizes On Remarkable Opportunities | Ep. #785

In episode #785, Eric and Neil discuss email management strategies. Tune in to hear how you can stay on top of your email inbox. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Neil's Email Man...

24 Sep 201811min

Why You Should Change Your Lead Forms to Applications | Ep. #784

Why You Should Change Your Lead Forms to Applications | Ep. #784

In episode #784, Eric and Neil discuss why you should change your lead forms to applications. Tune in to hear how this could make a big difference in your conversion rates. TIME-STAMPED SHOW NOTES ...

23 Sep 201812min

How to Throw Your Own Mastermind | Ep. #783

How to Throw Your Own Mastermind | Ep. #783

In episode #783, Eric and Neil discuss putting on a Mastermind group or conference. Tune in to hear how Eric put on a Mastermind weekend. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Thro...

22 Sep 201811min

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