The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Market a Blockchain Company | Ep. #555

How to Market a Blockchain Company | Ep. #555

In episode #555, Eric and Neil discuss ways in which marketing blockchain companies is like being in the Wild West. Tune in to hear their thoughts on successfully navigating this new technology. Time...

6 Feb 201810min

Daily Habits Shared by the World's Most Successful Marketers | Ep. #554

Daily Habits Shared by the World's Most Successful Marketers | Ep. #554

In episode #554, Eric and Neil share some of their daily habits that they believe contribute to their success. Tune in to hear some great tips for being productive!  Time-Stamped Show Notes:   [00:...

5 Feb 201812min

What Most Marketing Agencies Won't Tell You | Ep. #553

What Most Marketing Agencies Won't Tell You | Ep. #553

In episode #553, Eric and Neil reveal some important things that big agencies won’t tell you. Tune in to hear what you should know before signing on to work with a major marketing agency. Time-Stampe...

4 Feb 201810min

How You Can Get the World's Top Marketers to Share Their Secrets with You | Ep. #552

How You Can Get the World's Top Marketers to Share Their Secrets with You | Ep. #552

In episode #552, Eric and Neil explain how you can get the best marketing tactics from other marketers. Tune in to hear how you can learn the latest techniques and get ahead.  Time-Stamped Show Notes...

3 Feb 201810min

The Difference Between 7-, 8- and 9-Figure Businesses | Ep. #551

The Difference Between 7-, 8- and 9-Figure Businesses | Ep. #551

In episode #551, Eric and Neil lay out what makes a 7-figure business, 8-figure business, and 9-figure business. Tune in to hear great tips about how to gradually scale up your company. Time-Stamped ...

2 Feb 201811min

The Marketers Checklist: 7 Stats You Need to Check Every Single Week | Ep. #550

The Marketers Checklist: 7 Stats You Need to Check Every Single Week | Ep. #550

In episode #550, Eric and Neil briefly lay out seven important stats you need to track. Tune in to hear what you should absolutely be checking in on every week. Time-Stamped Show Notes: [00:27] Tod...

1 Feb 201810min

Marketing School Live: The #1 SEO Tip to Skyrocket Your Brand | Ep. #549

Marketing School Live: The #1 SEO Tip to Skyrocket Your Brand | Ep. #549

In episode #549 (a special episode for you!), Eric and Neil re-visit a live Marketing School show they did. Tune in to hear their number 1 SEO tip – as well as how they make their personal lives work ...

31 Jan 20189min

What Bitcoin Can Teach You about Marketing | Ep. #548

What Bitcoin Can Teach You about Marketing | Ep. #548

In episode #548, Eric and Neil discuss what Bitcoin has taught them about marketing. Tune in to hear how you can leverage trends for success. Time-Stamped Show Notes: [00:27] Today’s Topic: What Bi...

30 Jan 201810min

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