Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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7 Ways to Make Money from Your First Blog | Ep. #242

7 Ways to Make Money from Your First Blog | Ep. #242

In Episode #242, Eric and Neil discuss the 7 ways to make money from your first blog. Tune in to find out the value of partnering with others, how to find and create the right services and products fo...

30 Mars 20179min

7 Keys to Becoming a Successful Blogger | Ep. #241

7 Keys to Becoming a Successful Blogger | Ep. #241

In Episode #241, Eric and Neil discuss the 7 keys to becoming a successful blogger. They discuss Chris Coyier and Chalene Johnson—some of the most successful in this space—to see what makes their cont...

29 Mars 20179min

How to Make the Most of Your Twitter Audience Before It Dies | Ep. #240

How to Make the Most of Your Twitter Audience Before It Dies | Ep. #240

In Episode #240, Eric and Neil discuss how to make the most of your Twitter audience before it dies. Tune in to learn why Twitter is still very much alive and the impact you can have by having quality...

28 Mars 20179min

The Top Marketing Tools that Eric and Neil Use to Run Their Businesses | Ep. #239

The Top Marketing Tools that Eric and Neil Use to Run Their Businesses | Ep. #239

In Episode #239, Eric and Neil discuss the top marketing tools that they both use to run their businesses. Tune in as they list the marketing tools that help their ships run smoothly so that you can k...

27 Mars 201711min

New Google AdWords Tricks to Try in 2017 | Ep. #238

New Google AdWords Tricks to Try in 2017 | Ep. #238

In Episode #238, Eric and Neil discuss the new Google AdWords tricks that you can try in 2017. Tune in to learn how remarketing videos can drive your conversion and how to minimize your spending on ad...

26 Mars 20178min

Are LinkedIn Ads Worth It? | Ep. #237

Are LinkedIn Ads Worth It? | Ep. #237

In Episode #237, Eric and Neil discuss if LinkedIn ads are worth it. Tune in to find out how LinkedIn ads work, if it is the right space for you, and why Eric deems it worthy to invest his dollars int...

25 Mars 20178min

How to Maximize Your Live Stream Sessions | Ep. #236

How to Maximize Your Live Stream Sessions | Ep. #236

In Episode #236, Eric and Neil discuss maximizing the effectiveness of your live stream sessions. Tune in to learn how you can use your live stream sessions to increase traffic, and how you can repurp...

24 Mars 20178min

How to Launch Your Info Product | Ep. #235

How to Launch Your Info Product | Ep. #235

In Episode #235, Eric and Neil talk about how to launch an info product—what you should consider prior to launch, and the key metrics you should use to measure success.  Time Stamped Show Notes: 00:...

23 Mars 201710min

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