8 Things You Should Know About Facebook Ads | Ep. #97

8 Things You Should Know About Facebook Ads | Ep. #97

In Episode #97 Neil and Eric highlight the 8 things you need to know about Facebook ads. Whether you’re using Facebook as your main advertorial platform, or just using it to occasionally boost revenue, this is the Marketing School episode for you. Enjoy! Time Stamped Show Notes: 00:28 – Today’s topic: 8 Things You Should Know About Facebook Ads 00:37 – Facebook ads are getting a lot more powerful 01:08 – Frequency 01:51 – Video Ads 02:11 – Screenflow or any screen casting tool 02:53 – “We have people watch our video and then we retarget those people” 03:28 – Don’t increase your ad spend too quickly 04:27 – Use variations and test…then test again. 04:37 – AdEspresso will allow you to make different permutations and headlines 04:53 – Qwaya 05:22 – Do campaigns with more ads 06:03 – When you make ads, drive all traffic to one post—make it singular, don’t have too many avenues for people to pursue 07:04 – Look at your settings and device types—how well do they intermingle? It’s important to know. 07:58 – Ezra Firestone drives mobile traffic then retargets that traffic 08:26 – That’s it for today’s episode! 3 Key Points: Always add new creatives, keep your message on Facebook FRESH. If you don’t have a blog—use video ads. Hook people with an initial, video-driven ad. Then, retarget, retarget, retarget! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Quantity vs Quality: What's Better For Link Building? | Ep. #605

Quantity vs Quality: What's Better For Link Building? | Ep. #605

In episode #605, Eric and Neil discuss whether you should focus on quantity or quality when it comes to link building. Tune in to hear what you might be doing wrong. TIME-STAMPED SHOW NOTES: [00:27...

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How to Convert Your Visitors Into Repeat Visitors | Ep. #604

How to Convert Your Visitors Into Repeat Visitors | Ep. #604

In episode #604, Eric and Neil discuss ways you can convert site visitors into repeat visitors. Tune in to hear how you can increase your conversions and revenue. TIME-STAMPED SHOW NOTES: [00:27] T...

27 Mars 201810min

How to Growth Hack Your Company by Copying Hubspot | Ep. #603

How to Growth Hack Your Company by Copying Hubspot | Ep. #603

In episode #603, Eric and Neil discuss ways you should emulate HubSpot. Tune in to hear the ways in which HubSpot is successfully converting people into customers. TIME-STAMPED SHOW NOTES: [00:27] ...

26 Mars 201810min

7 Simple Copy Hacks That'll Allow You to Sell Anything | Ep. #602

7 Simple Copy Hacks That'll Allow You to Sell Anything | Ep. #602

In episode #602, Eric and Neil count out 7 hacks that will help you increase your revenue. Tune in to hear these great hacks! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Simple Copy Hacks Tha...

25 Mars 201810min

The One Essential Thing That Most Marketers Miss | Ep. #601

The One Essential Thing That Most Marketers Miss | Ep. #601

In episode #601, Eric and Neil discuss the one thing that Marketers tend to overlook. Tune in to hear what you might be neglecting in your business plan. TIME-STAMPED SHOW NOTES: [00:27] Today’s To...

24 Mars 20189min

How to Generate Traffic From Instagram When You Have No Followers  | Ep. #600

How to Generate Traffic From Instagram When You Have No Followers | Ep. #600

In episode #600, Eric and Neil explain how you can generate traffic on Instagram. Tune in to hear how you can leverage social media in order to grow your business. TIME-STAMPED SHOW NOTES: [00:27] ...

23 Mars 20188min

How To Run A Virtual Marketing Team | Ep. #599

How To Run A Virtual Marketing Team | Ep. #599

In episode #599, Eric and Neil discuss how you can run a virtual marketing team. Tune in for tips on how to manage remote workers. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How To Run A Virtu...

22 Mars 201812min

7 Crazy Marketing Experiments That Will Change Your Business | Ep. #598

7 Crazy Marketing Experiments That Will Change Your Business | Ep. #598

In episode #598, Eric and Neil discuss the 7 crazy ways you can improve your business. Tune in to hear how you can attract more customers and increase revenue! TIME-STAMPED SHOW NOTES: [00:27] Toda...

21 Mars 201810min

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