Why You Shouldn't Copy Someone Else's Marketing | Ep. #418

Why You Shouldn't Copy Someone Else's Marketing | Ep. #418

In Episode #418, Eric and Neil discuss why you shouldn’t copy someone else’s marketing. Tune in to discover if replicating other’s marketing techniques actually works for you OR if you’re better off creating your own marketing strategy. Time Stamped Show Notes: 00:27 – Today’s topic: Why You Shouldn't Copy Someone Else's Marketing 00:58 – When given a template, figure out how you can change it and make it your own 01:06 – Some marketing tactics that work for others does not mean it will work for you 01:27 – Eric has tried different techniques and not all of them have worked 01:45 – Learn from others, but don’t copy them 02:22 – Figure out what will work for you and your audience 02:30 – Neil was advised that if you’re doing something that moves away from your personality, the tactic won’t convert 02:50 – There’s NO best tactic for everyone, it will depend on your business and audience 03:34 – Learn everything that you can, but eventually you’ll have to create your own style 03:44 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 03:58 – Go to SingleGrain.com/giveaway for multiple entries 04:05 – That’s it for today’s episode! 3 Key Points: While known marketers share their techniques for marketing, you do NOT and should not copy it cover to cover. Learn different marketing tactics, then tailor a strategy for your audience. There’s no best tactic for everyone—what works for one doesn’t mean it will work for the other. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Build a Brand Using Live Video | Ep. #163

How to Build a Brand Using Live Video | Ep. #163

In Episode #163, Eric and Neil teach us how to build a brand using live video. In 2016, live videos became the new trend in business. From SnapChat to Facebook Live, almost every platform has their ow...

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How to Outrank Your Competition When You Have Less Links | Ep. #162

How to Outrank Your Competition When You Have Less Links | Ep. #162

In Episode #162, Eric and Neil discuss how to outrank your competition when you have fewer links. Link building is an essential part of ranking your website; however, Neil and Eric teach us that it is...

9 Jan 201711min

7 Elements of an Effective Marketing Report | Ep. #161

7 Elements of an Effective Marketing Report | Ep. #161

In Episode #161, Eric and Neil discuss the 7 elements of an effective marketing report. The marketing report reflects the health of your business and is a great sending base to inform that next step. ...

8 Jan 201714min

7 Tips to Improve the Reach of Your Podcast | Ep. #160

7 Tips to Improve the Reach of Your Podcast | Ep. #160

In Episode #160, Eric and Neil discuss the 7 tips that will help you improve the reach of your podcast. Starting a podcast is not easy and improving its reach requires putting in some work. Tune in to...

7 Jan 201711min

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

In Episode #159, Eric and Neil discuss what you need to know about digital marketing before investing your time and money. Listen as they explain the benefits of zeroing in on one channel over time an...

6 Jan 201713min

How Long It Takes for SEO to Work | Ep. #158

How Long It Takes for SEO to Work | Ep. #158

In Episode #158, Eric and Neil discuss a how long it actually takes for SEO to work. Having the right expectations in mind will help you as you wait for results. Tune is as Eric and Neil discuss their...

5 Jan 201711min

Is Guest Posting Still Worth It? | Ep. #157

Is Guest Posting Still Worth It? | Ep. #157

In Episode #157, Eric and Neil discuss whether guest posting is irrelevant or still effective. Guest posting today works differently than it did before – its main ROI is not to build links, but to del...

4 Jan 201710min

How to Hire Marketing Interns | Ep. #156

How to Hire Marketing Interns | Ep. #156

In Episode #156, Eric and Neil discuss a valuable opportunity that is worth considering for your team and business—hiring marketing interns. Listen as they reveal the benefits of hiring interns, tips ...

3 Jan 201711min

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