How Important Are Headings for SEO? | Ep. #434

How Important Are Headings for SEO? | Ep. #434

In Episode #434, Eric and Neil discuss how important headings are for SEO. Tune in to learn why you should still take your sweet time on your headings and how it helps boost your website’s ranking. Time Stamped Show Notes: 00:27 – Today’s topic: How Important Are Headings for SEO? 00:35 – Headings are still important because the H1 tag still has more authority for search engines 01:12 – If your H1 tag is larger, search engine will read it as more important than the other text in your website 01:25 – Ranking zero is having a snippet above the actual organic ranking 01:39 – Have some sentences after your H1 tag 01:56 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 02:08 – Go to SingleGrain.com/giveaway to get your FREE copy 02:15 – That’s it for today’s episode! 3 Key Points: Search engines still read your H1 tag as the most important text in your content. Be sure that your heading is high quality and well thought-out. Snippets below your H1 tag will boost your ranking as it’s still read by search engines. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Create a Marketing Budget | Ep. #58

How to Create a Marketing Budget | Ep. #58

In Episode #58 Neil and Eric highlight how they create a marketing budget. Listen as they illustrate the differences between short-term and long-term budgeting, the value of content for link building,...

27 Sep 201611min

How to Decide if You Need Separate Brands for Your Business | Ep. #57

How to Decide if You Need Separate Brands for Your Business | Ep. #57

In Episode #57 Neil and Eric talk brands, specifically, how many you should have if you want to be successful in your efforts. Listen as they explain why brand diversification is not only unnecessary ...

26 Sep 201610min

The Best Services for Finding Great Freelancers | Ep. #56

The Best Services for Finding Great Freelancers | Ep. #56

In Episode #56 Neil and Eric highlight how they go about hiring the best freelancers no matter the industry. Listen as they share websites, tools, and creative strategies for finding freelancers that ...

25 Sep 201610min

What Should You Do with a Website that Is No Longer in Use? | Ep. #55

What Should You Do with a Website that Is No Longer in Use? | Ep. #55

In Episode #55 Neil and Eric discuss tried and true strategies for making the most of a website that is no longer in use. Listen as they talk 301 re-directs, domain name investments, scrappy partnersh...

24 Sep 20169min

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how...

23 Sep 201611min

Neil & Eric's Favorite Marketing Tools that Save Time | Ep. #53

Neil & Eric's Favorite Marketing Tools that Save Time | Ep. #53

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #53 Eric and Neil discuss their favorite marketing tools that...

22 Sep 201612min

The Best Way to Research New Blog Topics | Ep. #52

The Best Way to Research New Blog Topics | Ep. #52

In Episode #52 Neil and Eric discuss the all-too-common challenge of finding great ideas for blog topics. Listen as they share a number of their favorite tools, proven techniques, and secret sources f...

21 Sep 201612min

How to Get a Lot of Traffic to Your Site without Building Links | Ep. #51

How to Get a Lot of Traffic to Your Site without Building Links | Ep. #51

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! Links affect two types of traffic sources: organic traffic and referral ...

20 Sep 201610min

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