What Makes a Brand Special? | Ep. #463

What Makes a Brand Special? | Ep. #463

In Episode #463, Eric and Neil discuss what makes the brand special. Tune in to learn how the big brands become a permanent mark in people’s homes and memories. Eric and Neil discuss how you, too, can make this impression on your customers. Time Stamped Show Notes: 00:27 – Today’s topic: What Makes a Brand Special? 00:35 – Eric shares what makes the iPhone special 00:55 – A brand becomes special when it can make those special connections with their audience 01:10 – Everybody has a different story for Coca-Cola—this shows how the product touches people’s lives 01:51 – The easiest way to find what can make your brand special is by looking at what your competitors are doing 01:58 – Do what your competitors are NOT doing, as long as it won’t hurt your brand 02:13 – Branding is important 02:21 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 02:33 – Go to SingleGrain.com/giveaway to get your FREE copy 02:40 – That’s it for today’s episode! 3 Key Points: Connecting with one’s audience is what makes a brand special. A brand becomes special once people can share their own stories with their experience with it—it could even be a part of their lives growing up. Leverage what your competitors are NOT doing and take advantage of it. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Get People to Open Your Emails | Ep. #18

How to Get People to Open Your Emails | Ep. #18

In Episode #18 Eric and Neil talk about how to get people to open up your emails. They’ll teach you how to up your open rates and avoid the spam folder. Time Stamped Show Notes: 00:25 – How to get m...

18 Aug 201613min

#17: How to Create a Marketing Funnel for Best Results

#17: How to Create a Marketing Funnel for Best Results

In Episode #17 Eric and Neil explain what a marketing funnel is. Then they’ll walk you through how to create your own marketing funnel, with advice on automated tools to help you get the best results....

17 Aug 201614min

#16: Creating Great Links that Boost Your Website's Ranking

#16: Creating Great Links that Boost Your Website's Ranking

In Episode #16 Eric and Neil talk about how to create great links that boost your website’s ranking. Hear about specific strategies that you can implement to create stellar links with high relevancy. ...

16 Aug 201615min

#15: Link Building for Better Google Ranking

#15: Link Building for Better Google Ranking

In Episode #15 Eric and Neil talk about link building. When you want to up your rating on Google, you need to have strong links to sites with a good standing. Build relationships with sites similar to...

15 Aug 201613min

#14: Leveraging Facebook Live as a Marketing Tool

#14: Leveraging Facebook Live as a Marketing Tool

In Episode #14 Eric and Neil encourage you to use cu. Learn how to create engaging videos and build up your brand and customer base. Eric and Neil will give you simple, straightforward guidelines to l...

14 Aug 201614min

#13: How to Stay Consistent with Your Blog Content

#13: How to Stay Consistent with Your Blog Content

In Episode #13 Eric and Neil provide useful tips to help you stay consistent with your blog content. They’ll talk about the value of consistent posts, and they’ll give you the resources you need to ke...

13 Aug 201614min

#12: How to Build Premium Quality Backlinks to Boost Rankings

#12: How to Build Premium Quality Backlinks to Boost Rankings

In Episode #11 Eric and Neil discuss premium quality backlinks. They’ll explain what the heck that means, and they’ll give you clear tools to help you create the best backlinks. As you find ways to co...

12 Aug 201615min

#11: The Value of Customer Feedback

#11: The Value of Customer Feedback

In Episode #11 Eric and Neil discuss the value of customer feedback. Reaching out to your audience when you’re starting your business and as your business is developing will help your company to conti...

11 Aug 201613min

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