Google’s AMP Is Killing Your Revenue | Ep. #491

Google’s AMP Is Killing Your Revenue | Ep. #491

In episode #491, Eric and Neil explain the purpose of Google’s AMP and why it may be killing your revenue. If you are an e-commerce business, this episode should be of particular interest to you. Tune in to discover how AMP is hurting your business. Time-Stamped Show Notes: [00:27] Today’s Topic: Google’s AMP Is Killing Your Revenue [00:35] Explaining the purpose of Google’s AMP. [01:13] When stripping down sites for mobile access, it strips away ads to get the sites to load more quickly. [01:30] Reasons why certain countries have different rates of search traffic. [02:30] Why your revenue will tank in spite of search traffic increases. [03:13] Even though Google says they are adding tools for publishers, take it with a grain of salt. [03:35] If you are an e-commerce business, it can be detrimental to use AMP. [03:48] That’s it for today! [03:50] Marketing School is giving away a 90-day free trial to Crazy Egg, which is a visual heat-mapping tool. [03:55] Go to SingleGrain.com/giveaway to get your free copy. You can also learn how to win a one-year subscription to Crazy Egg. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Why Neil & Eric Decided to Do this Podcast | Ep. #50

Why Neil & Eric Decided to Do this Podcast | Ep. #50

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #50 Eric and Neil discuss why they decided to do this podcast...

19 Sep 201612min

How Often You Should Be Tracking Your Keyword Ranking | Ep. #49

How Often You Should Be Tracking Your Keyword Ranking | Ep. #49

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #49 Eric and Neil discuss how often you should be tracking yo...

18 Sep 201610min

Best Strategies for Studying Your Competitors | Ep. #48

Best Strategies for Studying Your Competitors | Ep. #48

In Episode #48 Neil and Eric discuss their respective strategies for studying competitors. Listen as both hosts explain why examining the competition—while occasionally valuable—is not as helpful as e...

17 Sep 201610min

Neil & Eric's Top 10 Plugins for WordPress | Ep. #47

Neil & Eric's Top 10 Plugins for WordPress | Ep. #47

In Episode #47 Neil and Eric walk through their Top 10 Plugins for WordPress—they’re not only talk about the plugins and their features, but best practices for making the most of these WP add-ons.  T...

16 Sep 201613min

How to Measure the Results of Your Content Marketing | Ep. #46

How to Measure the Results of Your Content Marketing | Ep. #46

In Episode #46 Neil and Eric explain how to measure the results of your content marketing efforts. Listen as Neil and Eric illustrate why measuring your content marketing, while important, isn’t neces...

15 Sep 201612min

Why Getting Testimonials for Your Business Is so Important | Ep. #45

Why Getting Testimonials for Your Business Is so Important | Ep. #45

In Episode #45 Neil and Eric talk testimonials—what they are, why they’re important, and how you can go about collecting them for your business. Listen as Neil and Eric share their personal experience...

14 Sep 201611min

Neil & Eric's Personal Strategies for Creating Successful Blogs | Ep. #44

Neil & Eric's Personal Strategies for Creating Successful Blogs | Ep. #44

In Episode #44 Neil and Eric talk about generating more blog topics for your website—why it’s so important and the tools you can use to ensure your content is always fresh. Listen as they share their ...

13 Sep 201612min

How to Use YouTube to Generate More Revenue | Ep. #43

How to Use YouTube to Generate More Revenue | Ep. #43

In Episode #43 Neil and Eric hammer out the realities surrounding YouTube advertising. Want the two-word summary?—it’s awesome! YouTube advertising is one of the easiest ways to revolutionize your bus...

12 Sep 201612min

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