How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

In episode #564, Eric and Neil discuss ways you can scale your ads without decreasing your ROI. Tune in to hear simple ways you can increase your conversion rate and make more money. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Make Your Ads Scale Without Decreasing Your ROI [00:40] Make sure that you’re running your ads to one post ID on Facebook. [01:08] Leverage more than one channel. [01:38] When you run all the paid channels at one time, your ROI goes through the roof because people are seeing you everywhere. [02:05] Look at your funnel through a full funnel attribution standpoint. Use Wicked Reports. [02:49] Run a ton of A/B tests. [03:19] If you run A/B tests, you can start generating more sales. [03:28] Have upsells and downsells. [03:50] Continually try to offer clients more services. [04:12] Eric helped a client with strategy, but also upsold him and added more value. [04:51] Neil loves ClickFunnels to help scale up ads. [05:35] Russell Brunson talks about three highest converting funnels: free offer, webinar funnel, high-ticket funnel. [06:05] Neil used the webinar funnel. [06:18] You’ve got to know your numbers. [06:33] That’s all for today! [06:35] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Distribute Your Podcast | Ep. #375

How to Distribute Your Podcast | Ep. #375

In Episode #375, Eric and Neil discuss how to distribute your podcast. Not everyone is on YouTube or iTunes. With all the platforms that are out there for broadcasting podcasts, it’s your responsibili...

10 Aug 20179min

Should You Use Manual Bidding on Facebook Ads? | Ep. #374

Should You Use Manual Bidding on Facebook Ads? | Ep. #374

In Episode #374, Eric and Neil discuss whether you should be using manual bidding for your Facebook ads. People have been running ads on Facebook for years now and still rely on the automatic bidding ...

9 Aug 20177min

How Many Links Do You Really Need to Rank Well? | Ep. #373

How Many Links Do You Really Need to Rank Well? | Ep. #373

In Episode #373, Eric and Neil discuss how many links you really need to rank well. Tune in as Eric and Neil remind us of the TWO most important factors for SEO. They’ll also explain why The Penny Hoa...

8 Aug 20178min

Do Social Sharing Buttons Still Work? | Ep. #372

Do Social Sharing Buttons Still Work? | Ep. #372

In Episode #372, Eric and Neil discuss whether social sharing buttons still work. Tune-in to learn whether social sharing buttons are effective in driving traffic to your site, how to use them properl...

7 Aug 20177min

How to Get Started With Podcast Advertising | Ep. #371

How to Get Started With Podcast Advertising | Ep. #371

In Episode #371, Eric and Neil discuss how to get started with podcast advertising. Podcast advertising is becoming more and more lucrative—especially for leading podcasters such as John Lee Dumas and...

6 Aug 20178min

How to Determine Your One Key Metric | Ep. #370

How to Determine Your One Key Metric | Ep. #370

In Episode #370, Eric and Neil discuss how to determine your one key metric. When you establish a set goal or priority, then all your tasks will follow suit to achieve that goal. But what IS that one ...

5 Aug 20177min

What Drives More Traffic: Quality Content VS Quantity | Ep. #369

What Drives More Traffic: Quality Content VS Quantity | Ep. #369

In Episode #369, Eric and Neil discuss what drives more traffic, quality content or quantity content. This is an age-old debate and the answer depends on pretty obvious factors such as the size of you...

4 Aug 20177min

Why You Should Pay Attention To Facebook Groups | Ep. #368

Why You Should Pay Attention To Facebook Groups | Ep. #368

In Episode #368, Eric and Neil discuss why you should pay attention to Facebook groups. Tune in to learn the pros of joining Facebook groups, starting your own for your company, and how to extract and...

3 Aug 20177min

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