How Much Should You Spend on Marketing Software Per Month | Ep. #717

How Much Should You Spend on Marketing Software Per Month | Ep. #717

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month [00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much. [01:10] Everyone pays for more and more software solutions. [01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000. [01:51] Most people who pay for software solutions don’t take action with the data. [02:00] If you want to buy something, make sure you need it and will use it. [02:35] Eric uses a ton of software. [03:00] Marketing software has a lot of the same features. [03:15] So many enterprises are using marketing tools. [03:30] It is so easy to get software/marketing ADD. [03:53] Pare down your costs every quarter. [04:14] Neil tracks his daily expenses. [04:30] A lot of the free tools offer solutions that are just as helpful. [04:57] That’s it for today! [05:02] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How Small Businesses Can Get Started with PR Without Hiring an Agency | Ep. #271

How Small Businesses Can Get Started with PR Without Hiring an Agency | Ep. #271

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How to Make Videos on a Budget | Ep. #270

How to Make Videos on a Budget | Ep. #270

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27 Apr 20179min

How to Find and Work with Influencers | Ep. #269

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In Episode #269, Eric and Neil discuss how to find and work with influencers. Tune in to learn the ins and outs of influencer marketing including where and how to find them, why they’re cheaper than c...

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How to Track Brand Awareness | Ep. #268

How to Track Brand Awareness | Ep. #268

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How to Start a Marketing Agency | Ep. #267

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In Episode #267, Eric and Neil discuss how to start a marketing agency. Tune in to learn how to scale yourself up from zero to a million as well as how to create an effective marketing tactic when you...

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How to Leverage Pinterest Search Ads | Ep. #266

How to Leverage Pinterest Search Ads | Ep. #266

In Episode #266, Eric and Neil discuss how to leverage Pinterest search ads. Tune in to learn why the best time to try Pinterest search ads is NOW and how you can leverage it efficiently to get the mo...

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What Are Apple Search Ads? | Ep. #265

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In Episode #265, Eric and Neil discuss what Apple search ads are. Tune in to find out the benefits of investing in an app, whether it’s a fit for your business, and the ways you can boost your install...

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How to Master the Art of Upselling | Ep. #264

How to Master the Art of Upselling | Ep. #264

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