This One Little Thing Can Screw Up Your Company (So Don't Do It) | Ep. #733

This One Little Thing Can Screw Up Your Company (So Don't Do It) | Ep. #733

In episode #733, Eric and Neil discuss the one thing that can screw up your company. Tune in to hear what you absolutely should not do. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: This One Little Thing Can Screw Up Your Company (So Don't Do It) [00:35] Don’t rebrand! [00:44] Companies who are successful and make money still feel the need to rebrand. [01:12] ConvertKit is changing their name to Siva, even though they are doing well. [01:34] They wanted to rebrand, because no one knows what “convert kit” means, anyway. [01:57] It makes sense to rebrand if you are changing your product, but otherwise, it doesn’t make sense. [02:35] The Growth Everywhere podcast is rebranding. [03:00] If you don’t have a ton of traction, feel free to rebrand. Don’t consider it if you’re making millions. [03:57] That’s it for today! [04:01] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to Singlegrain.com/survey and help us gain some insight into what matters to our listeners. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Outrank Your Competition When You Have Less Links | Ep. #162

How to Outrank Your Competition When You Have Less Links | Ep. #162

In Episode #162, Eric and Neil discuss how to outrank your competition when you have fewer links. Link building is an essential part of ranking your website; however, Neil and Eric teach us that it is...

9 Jan 201711min

7 Elements of an Effective Marketing Report | Ep. #161

7 Elements of an Effective Marketing Report | Ep. #161

In Episode #161, Eric and Neil discuss the 7 elements of an effective marketing report. The marketing report reflects the health of your business and is a great sending base to inform that next step. ...

8 Jan 201714min

7 Tips to Improve the Reach of Your Podcast | Ep. #160

7 Tips to Improve the Reach of Your Podcast | Ep. #160

In Episode #160, Eric and Neil discuss the 7 tips that will help you improve the reach of your podcast. Starting a podcast is not easy and improving its reach requires putting in some work. Tune in to...

7 Jan 201711min

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

In Episode #159, Eric and Neil discuss what you need to know about digital marketing before investing your time and money. Listen as they explain the benefits of zeroing in on one channel over time an...

6 Jan 201713min

How Long It Takes for SEO to Work | Ep. #158

How Long It Takes for SEO to Work | Ep. #158

In Episode #158, Eric and Neil discuss a how long it actually takes for SEO to work. Having the right expectations in mind will help you as you wait for results. Tune is as Eric and Neil discuss their...

5 Jan 201711min

Is Guest Posting Still Worth It? | Ep. #157

Is Guest Posting Still Worth It? | Ep. #157

In Episode #157, Eric and Neil discuss whether guest posting is irrelevant or still effective. Guest posting today works differently than it did before – its main ROI is not to build links, but to del...

4 Jan 201710min

How to Hire Marketing Interns | Ep. #156

How to Hire Marketing Interns | Ep. #156

In Episode #156, Eric and Neil discuss a valuable opportunity that is worth considering for your team and business—hiring marketing interns. Listen as they reveal the benefits of hiring interns, tips ...

3 Jan 201711min

7 Creative Marketing Tactics that You Ought to be Leveraging | Ep. #155

7 Creative Marketing Tactics that You Ought to be Leveraging | Ep. #155

In Episode #155, Eric and Neil talk about 7 creative marketing tactics that you ought to be leveraging. Tune in to discover the online tools that will work for you and the tactics you need to keep you...

2 Jan 201711min

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